Digital TV News: Hughes

WarnerMedia and IPG Mediabrands run audience-based currencies comparison
Apr 7, 2022 – WarnerMedia Ad Sales and IPG Mediabrands have launched a test-and-learn for alternative measures of video ad performance to provide a side-by-side look at three contenders in the alternative currency space when running the same campaigns.
News categories: WarnerMedia, MAGNA, IPG Mediabrands, JP Colaco, Dani Benowitz, Brian Hughes, Advertising, Big Data, Digital TV, USA

Samba TV tune-in measurement now available in the Google Marketing Platform
Mar 6, 2019 – Samba TV has announced an integration that allows broadcasters, networks, and media companies to measure lift in TV tune-in based on advertising across the Google Marketing Platform. Samba TV’s methodology links cross-screen ad exposure to its multi-source TV dataset.
News categories: Samba TV, Google Marketing Platform, Ashwin Navin, Marie Hughes, Advertising, Big Data, Digital TV, Worldwide

HUMAX unveils FVP-5000T Freeview Play Recorder
Sep 27, 2017 – HUMAX has introduced its easiest-to-use Freeview Play Recorder yet with the launch of the FVP-5000T. Simple to install and set up, this new HD TV recorder includes integrated Wi-Fi connectivity, delivering an extensive range of catch up and on demand content services.
News categories: HUMAX, Graham North, Digital TV, DVR, Set Top Box, Terrestrial, UK

Nielsen to include credit for viewing on Facebook, Hulu and YouTube
Aug 15, 2017 – Nielsen has announced that it will begin crediting video content distributed on Facebook, Hulu and YouTube in Digital Content Ratings. Through this capability, clients can capture incremental viewing of their content within their reported audience numbers.
News categories: Nielsen, Megan Clarken, Advertising, Big Data, Streaming, USA

Streaming Video Alliance releases Open Caching Working Group specifications
Jul 20, 2017 – The Streaming Video Alliance has announced the availability of two new technical specification documents from the Open Caching Working Group. In addition, the Open Caching Working Group has introduced a new sub group for Edge Storage, led by Western Digital.
News categories: Streaming Video Alliance, Western Digital, Jason Thibeault, Enosh Levi, Content Distribution, Digital TV, Streaming, Worldwide

DISH pay TV subscribers down 143,000 in 1Q 2017
May 1, 2017 – DISH Network (NASDAQ: DISH) has reported first quarter 2017 results. Net Pay-TV subscribers declined approximately 143,000 in the first quarter. DISH includes Sling TV in its pay TV metrics.
News categories: DISH Network, Satellite, Streaming, Subscribers, USA

DISH acquires DBS and OTT assets from EchoStar
Jan 31, 2017 – DISH Network and EchoStar have announced that they have executed an agreement that will transfer certain EchoStar assets and operations to DISH in exchange for DISH's 80 percent economic interest in Hughes Retail Group.
News categories: DISH Network, EchoStar, Hughes, Erik Carlson, MandA, Satellite, Set Top Box, Streaming, USA

Study reveals how smartphones are transforming the TV experience
Dec 15, 2016 – The Streaming Video Alliance has announced the findings of its 'Mobile Video: Exposed' report that explores consumers' perceptions and behaviors around watching video on mobile phones.
News categories: Streaming Video Alliance, Jason Thibeault, Digital TV, Market Research, Mobile, Worldwide

Streaming Video Alliance releases caching requirements and QoE guidelines
May 12, 2016 – The Streaming Video Alliance (SVA) has released its Open Caching Systems Functional Requirements and QoE Industry Guidelines, which are the culmination of collaboration and input from the SVA Open Caching and Quality of Experience (QoE) Working Groups.
News categories: Streaming Video Alliance, Digital TV, Mobile, Streaming, Worldwide