Digital TV News: MFA

VOZ to become Australia's trading currency from 29th December 2024
Jul 25, 2024 – OzTAM has announced that Virtual Australia (VOZ), the most complete picture of Total TV viewing, will become Australia's trading currency from 29th December 2024.
News categories: OzTAM, Nielsen, Virtual Australia, Karen Halligan, Alicia Olson-Keating, Sophie Madden, Sam Buchanan, Josh Faulks, Donna Lennox, Advertising, Australia, Big Data, Digital TV

DPG Media selects Actus Digital for compliance monitoring
Aug 22, 2023 – DPG Media has transitioned to the AI-based Intelligent Monitoring Platform from Actus Digital for regulatory compliance recording/monitoring and ad verification.
News categories: Actus Digital, DPG Media, Diginet, Sima Levy, Stijn Mertens, Karl Imbrechts, Advertising, Belgium, Denmark, Digital TV, IBCShow, Netherlands, QoE

IAB Australia appoints Ipsos as digital audience data supplier
Aug 31, 2021 – IAB Australia has appointed Ipsos as the industry's supplier for the planning, buying, and reporting of digital audience measurement data in Australia. The appointment is for a three-year term commencing in Q2 2022 with the launch of Ipsos iris.
News categories: Ipsos, IAB Australia, MFA, OzTAM, Simon Wake, Gai Le Roy, Natalie Stanbury, Sophie Madden, Doug Peiffer, Advertising, Australia, Big Data, Digital TV