Digital TV News: MRI

Nielsen and clypd collaborate on linear TV ad targeting
Sep 21, 2017 – Nielsen (NYSE: NLSN) has announced that it will collaborate with clypd on a syndicated service that will offer the advertising ecosystem fully integrated, linear TV targeting based on demographics beyond age and gender.
News categories: Nielsen, clypd, Kelly Abcarian, Joshua Summers, Advertising, Big Data, USA

Adobe announces Adobe Advertising Cloud TV
Jun 19, 2017 – Adobe (Nasdaq:ADBE) has announced the launch of Adobe Advertising Cloud TV, a solution for automated, data-driven planning and buying of TV advertising. The platform reaches over 95% of American households.
News categories: Adobe, Brett Wilson, Advertising, Big Data, Digital TV, USA

Simulmedia TV audience targeting platform goes SaaS
Jun 5, 2017 – Simulmedia has announced that it is has begun to license a standalone version of its Video Advertising Marketing Operating System (VAMOS), a predictive planning, analytics and execution platform built for TV.
News categories: Simulmedia, Dave Morgan, Advertising, Big Data, Digital TV, USA

Cord Cutters, Cord Nevers have different tastes in programming
Apr 24, 2017 – Though they share one thing – the lack of a traditional paid cable or satellite TV subscription – Cord Cutters and Cord Nevers in the US differ in a host of ways, including their tastes in streaming video platforms and shows.
News categories: GfK, Digital TV, Market Research, Streaming, USA

Millennials account for nearly half of US 'cordless' population
Jan 23, 2017 – According to GfK MRI’s Survey of the American Consumer, Millennials (ages 18 to 34) account for 43% of the 'cordless' population. That is by far the largest generational subsection of the cord-free group.
News categories: GfK MRI, Karen Ramspacher, Digital TV, Market Research, USA

28% of U.S. TV viewing is now streaming
Jul 8, 2015 – According to a GfK MRI report, more than a quarter (28%) of U.S. TV viewing is now done via digital streaming. Accessing subscription or free online platforms via a computer or mobile device accounts for 16% of time spent with TV content.
News categories: GfK, Christie Kawada, Michael Drankwalter, Digital TV, Gaming, Market Research, Smart TV, Streaming, USA

MRI Progress Licenses Virage Logic ARC® Video 401V Subsystem for Digital TV Applications
Sep 1, 2010 – Virage Logic (NASDAQ:VIRL) has announced that MRI (Microelectronics Research Institute) Progress has licensed Virage Logic's ARC Video 401V subsystem. MRI Progress will integrate the subsystem into a SoC targeting digital TV applications.
News categories: Virage Logic, MRI Progress, ICs, Russia, Semiconductor, Set Top Box, Smart TV, Terrestrial

Researchers to create next generation discs
May 21, 2009 – Futuristic discs with a storage capacity 2,000 times that of current DVDs could be just around the corner, thanks to new research from Swinburne University of Technology.
News categories: Swinburne University of Technology, Digital TV, DVD