Digital TV News: Mercado Libre

Mercado Libre selects Bitmovin Player for new streaming service
Aug 22, 2024 – Bitmovin has announced that Mercado Libre has selected the Bitmovin Player to launch its video streaming service, Mercado Play, across various devices.
News categories: Bitmovin, Mercado Libre, Stefan Lederer, Pablo García, Digital TV, Latin America, Media Player, Streaming

Disney expands audience and data solutions globally
Jun 24, 2024 – Ahead of the launch of ad-supported Disney+ in Latin America, Disney is bringing its audience solutions, including its Audience Graph and clean room technology, to the global market for the first time.
News categories: Disney, Mercado Libre, Dana McGraw, Kattia Quintanilla, Fernando Rubio, Advertising, Big Data, Digital TV, Latin America, Worldwide

Roku #1 TV streaming platform in Mexico
Nov 30, 2021 – Roku is the #1 TV streaming platform in Mexico, based on hours streamed, according to a study from the Hypothesis Group. This leadership position comes as the company closes 2021 with 8 Roku TV partners in Mexico and the availability of the new Roku Streaming Stick 4K player.
News categories: Roku, Arthur van Rest, Digital TV, Market Research, Mexico, Set Top Box, Smart TV, Streaming