Digital TV News: Microsoft

Channel 4 adds Xandr to its digital ad-buying suite
Mar 16, 2023 – Channel 4 will be the first UK broadcaster to offer brands the option of using the automated ad buying platform Xandr having added it to its suite of demand side platforms.
News categories: Channel 4, Xandr, Fatima Dowlet, Adam Lynch, Melinda Clow, Advertising, Digital TV, UK

EZDRM protcts Infuse Video personalized long-form video content
Mar 6, 2023 – Infuse Video has announced a partnership with EZDRM to ensure that Infuse Video customers benefit from DRM content protection for their long-form personalized video content workflows.
News categories: Infuse Video, EZDRM, Ruud van der Linden, Olga Kornienko, Content Distribution, Content Protection, Digital TV, Streaming, Worldwide

Rising prices putting downward pressure on AR/VR headset shipments
Dec 20, 2022 – As a result of a tough economic environment and rising prices, IDC now expects global shipments for AR and VR headsets to decline by 12.8% in 2022, dropping to 9.7 million units.
News categories: IDC, Jitesh Ubrani, Ramon T. Llamas, Market Research, Metaverse, Worldwide

Report from the CTA explores gaming's post-pandemic popularity
Sep 26, 2022 – The U.S. gaming population expanded by 3% from 2019 to 2022, as 9 million new gamers aged 13 to 64 entered the market, according to a CTA study. The active gaming population in this age range now totals 164 million.
News categories: Consumer Technology Association, Steven Hummel, CES2024, Digital TV, Gaming, Market Research, USA

LG Smart TVs to incorporate Intertrust ExpressPlay conditional access
Sep 6, 2022 – LG Electronics (LG) and Intertrust have announced that LG Smart TVs will be Intertrust ExpressPlay XCA-enabled. LG’s XCA enabled TVs will support operators in Germany starting in 2023.
News categories: ExpressPlay, HD+, LG Electronics, Manas Matti, Alexander Sacher, Conditional Access, Digital TV, Germany, IBC2023, Smart TV

Metaverse Standards Forum launched
Jun 21, 2022 – The Metaverse Standards Forum brings together standards organizations and companies for cooperation on interoperability standards needed to build the open metaverse. The Forum will explore where the lack of interoperability is holding back metaverse deployment.
News categories: Metaverse Standards Forum, Neil Trevett, Gaming, Metaverse, Worldwide

Multiperiod DASH and PlayReady SL3000 added to HbbTV reference application
Jun 20, 2022 – The HbbTV Association has announced additions to its DASH DRM Reference Application: multiperiod DASH, as may result from server-side ad insertion (SSAI); and PlayReady SL3000, as is being required more and more by US content providers.
News categories: HbbTV Association, Content Distribution, Digital TV, Europe, HbbTV, Streaming, Worldwide

Samsung bring Xbox App to Smart TVs
Jun 10, 2022 – Samsung has announced that the Xbox App will be available on 2022 Samsung Smart TVs including Neo QLED 8K, Neo QLED 4K, QLEDs to become the world’s first Smart TV platform to include the Xbox app on Smart TVs.
News categories: Samsung, Xbox, Won-Jin Lee, Phil Spencer, Apps, Digital TV, Gaming, Smart TV, Worldwide

Mediaset España selects Unified Streaming technology
May 3, 2022 – Unified Streaming is partnering with Mediaset España to optimize Mediaset's live streaming and linear programming. Mediaset España is also implementing Unified technology for content protection and to package its VOD catalog, with and without DRM.
News categories: Unified Streaming, Mediaset, Ewout Meijer, Manuel Jesús Guisado, Content Distribution, Content Protection, Digital TV, DRM, Spain