Digital TV News: Seven

Major U.S. pay TV providers lost 1,956,000 subscribers in 1Q 2022
May 17, 2022 – Leichtman Research Group (LRG) has found that the largest pay TV providers in the U.S. lost about 1,955,000 net video subscribers in 1Q 2022, compared to a pro forma net loss of 1,910,000 in 1Q 2021, and 1,960,000 in 1Q 2020.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

Paramount+ reveals global expansion plans
May 3, 2022 – Paramount+ (NASDAQ: PARA, PARAA) will launch in the UK and Ireland on 22 June 2022. Paramount+ will also launch in South Korea in June, with further launches planned in Italy, Germany, France, Switzerland and Austria in 2H 2022.
News categories: Paramount, Raffaele Annecchino, Maria Kyriacou, Austria, Digital TV, France, Germany, India, Ireland, Italy, Korea, Streaming, Switzerland, UK

NextGen TV broadcasting begins in Richmond-Petersburg, VA
Apr 11, 2022 – All seven of Richmond-Petersburg’s full power local TV stations have began broadcasting with NextGen TV. The launch includes WRIC-TV (ABC), WTVR-TV (CBS), WWBT (NBC), WRLH-TV (FOX), WCVE-TV and WCVW (PBS), and WUPV (CW).
News categories: BitPath, ATSC 3, Content Distribution, Digital TV, USA

VIZIO introduces Jump Ads to connect linear TV with streaming
Mar 31, 2022 – VIZIO (NYSE: VZIO) has introduced Jump Ads. Jump Ads gives programmers and brands the ability to present an interactive overlay at the end of linear TV programs, directing viewers into a supporting app on the VIZIO operating system.
News categories: VIZIO, Fox Entertainment, Adam Bergman, Natalie Park, Advertising, Digital TV, Smart TV, Streaming, USA

NEXTGEN TV showing increasing consumer interest and purchase intent
Mar 30, 2022 – According to research conducted by Magid, NEXTGEN TV advertising, including Dolby commercials from a marketing campaign which debuted on local TV stations across the U.S., is resonating strongly with consumers.
News categories: Pearl TV, Dolby, Magid, Anne Schelle, Mathias Bendull, ATSC 3, Digital TV, Market Research, USA

Major U.S. pay TV providers lost 4.7 million subscribers in 2021
Mar 8, 2022 – Leichtman Research Group (LRG) has found that the largest pay TV providers in the U.S. lost about 4,690,000 net video subscribers in 2021, compared to a pro forma net loss of about 4,870,000 in 2020.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

Kantar to measure CTV media effectiveness for fuboTV
Mar 1, 2022 – Kantar has created a partnership with fuboTV (NYSE: FUBO) that allows advertisers and marketers running campaigns on fuboTV to better understand the effectiveness of their CTV advertising and benchmark their performance against competitors.
News categories: Kantar, fuboTV, Marco Parente, Diana Horowitz, Advertising, Big Data, Digital TV, Streaming, USA, Worldwide

Discovery ends 2021 with 22 million DTC subscribers
Feb 24, 2022 – Discovery, Inc. (NASDAQ: DISCA, DISCB, DISCK) has reported results for the period ended December 31, 2021. The company ended 2021 with 22 million direct-to-consumer subscribers, up 2 million since the end of Q3.
News categories: Discovery, Inc, Digital TV, MandA, Results, Streaming, Subscribers, Worldwide

7.5 million Australians now watching BVOD
Feb 22, 2022 – Data from Roy Morgan shows 7.5 million Australians now watch Broadcast Video on Demand (BVOD) services. Viewership grew strongly during the early stages of the pandemic in 2020. This level of growth was always going to be hard to maintain.
News categories: Roy Morgan, Michele Levine, Australia, Digital TV, Market Research, Streaming, Subscribers