Digital TV News: TransACT

Conviva releases State of Streaming: Europe report for Q2 2021
Sep 9, 2021 – Conviva has released its State of Streaming: Europe report for Q2 2021, revealing streaming growth in Europe held onto pandemic gains, growing 19% Y-o-Y, outpacing global streaming growth (13%) for the same time period.
News categories: Conviva, Keith Zubchevich, Digital TV, Europe, Market Research, Streaming

Fuse Media selects Comscore for TV audience measurement
Sep 8, 2021 – Comscore (Nasdaq: SCOR) has announced a multi-year agreement to provide Fuse Media, a Latino-owned entertainment company, with national TV audience measurement for their linear Fuse channel.
News categories: Comscore, Fuse Media, Carol Hinnant, Fernando Romero, Advertising, Big Data, Digital TV, USA

Deutsche Telekom and Tele2 sell T-Mobile Netherlands
Sep 7, 2021 – Deutsche Telekom and Tele2 have entered into an agreement to sell T-Mobile Netherlands to WP/AP Telecom Holdings, an entity jointly controlled by funds advised by Apax Partners and Warburg Pincus.
News categories: Deutsche Telekom, T-Mobile NL, Tele2, Thorsten Langheim, Søren Abildgaard, Digital TV, IPTV, MandA, Netherlands

Cornerstone Media signs with Comscore for local TV measurement
Sep 1, 2021 – Comscore (NASDAQ: SCOR) has signed a new agreement with Cornerstone Media Group (CMG) for local TV measurement. CMG will exclusively use Comscore's local TV ratings currency data across all 210 local media markets.
News categories: Comscore, Cornerstone Media, Julia Johnston, Don Epstein, Advertising, Digital TV, USA

Fox Corporation invests in Eluvio
Aug 25, 2021 – Fox (Nasdaq: FOXA, FOX;) and Eluvio have announced that FOX has made a strategic investment in Eluvio to accelerate the adoption of Eluvio's blockchain platform across the broader media and entertainment industry.
News categories: Fox Corp, Eluvio, Paul Cheesbrough, Scott Greenberg, Content Distribution, Digital TV, MandA, Worldwide

Streaming services overtake TV Everywhere in the U.S.
Aug 25, 2021 – FreeWheel (Nasdaq: CMCSA) has published its 1H 2021 U.S. Video Marketplace Report. The report highlights the changing dynamics of how content owners and distributors are monetizing premium digital video content.
News categories: FreeWheel, James Rothwell, Advertising, Digital TV, Market Research, USA

QTT launches linear TV ad marketplace
Aug 24, 2021 – QTT has launched QTT Marketplace, an open-platform destination for advertisers and agencies accustomed to digital platforms to directly access premium, curated local and national television inventory.
News categories: Viamedia, John Piccone, Ethan Heftman, Dan Callahan, Bill Rosolie, Eric Fischer, Todd Randak, Advertising, Digital TV, USA

Channel 4 launches real-time bidding on All 4
Aug 23, 2021 – Channel 4 has launched All 4 Private Marketplace, enabling brands to buy digital advertising space around All 4's 14,500 hours of premium content via private programmatic auction for the first time.
News categories: Channel 4, Verica Djurdjevic, Advertising, Digital TV, Streaming, UK

More than half of U.S. adult broadband users watch FAST services on TV
Aug 19, 2021 – TDG estimates that six-in-ten connected TV households now watch a free ad-supported streaming service on TV. YouTube remains the dominant FVOD provider, with FAST services such as Pluto TV and IMDb enjoying growing audiences.
News categories: TDG Research, Doug Montgomery, Digital TV, Market Research, Streaming, USA