Digital TV News: Video Research

Daily audio and audiovisual media usage in Germany fell in 2022
Feb 15, 2023 – According to VAUNET, daily audio and audiovisual media usage in Germany in 2022 rose by 37 minutes to 9 hours and 43 minutes compared to pre-pandemic year 2019, yet fell by 17 minutes on the previous year.
News categories: VAUNET, Frank Giersberg, Johannes Leibiger, Digital TV, Germany, Market Research, TV Services

BuyDRM to provide streaming security for Samsung TV Plus
Jun 22, 2022 – BuyDRM has announced the selection of its KeyOS Multi-DRM platform to provide streaming security for Samsung TV Plus, Samsung’s free ad-supported streaming TV (FAST) platform. KeyOS is a content security platform for premium video content.
News categories: BuyDRM, OVHcloud, Christopher Levy, Thierry Souche, Digital TV, DRM, Mobile, Smart TV, Streaming, Watermarking, Worldwide

61% of U.S. livestreaming viewers watch sports
May 9, 2022 – Parks Associates research has found that 43% of U.S. internet households have livestreamed online content in the past three months, with sporting events by far the most popular type of content at 61% of livestreaming users.
News categories: Parks Associates, Paul Erickson, Digital TV, Market Research, Streaming, USA

Daily audio and audiovisual media usage in Germany now at 10 hours
Feb 3, 2022 – For the first time, people aged 14 and over in Germany consumed audiovisual media for an average of 10 hours per day, according to the VAUNET Media Usage Analysis for 2021, compiled by the VAUNET Association of Private Media.
News categories: VAUNET, Johannes Leibiger, Frank Giersberg, Digital TV, Germany, Market Research

76% of US broadband households had OTT subscription in Q1 2020
Jun 8, 2020 – Research from Parks Associates finds that 76% of US broadband households subscribed to an OTT video service in Q1 2020, while the churn rate for streaming services was 41%. 62% subscribed to a traditional pay-TV service.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, Streaming, USA

VideoAmp creates combined Smart TV and STB viewing dataset for the U.S.
Mar 31, 2020 – VideoAmp has launched the most comprehensive and accurate commingled dataset in the US, boasting 26M households and 37M devices. VideoAmp has partnered with two of the largest Smart TV OEMs and 38 MVPDs for its viewership data.
News categories: VideoAmp, Randy Laughlin, Michael Parkes, Jonathan Steuer, Maggie Zhang, Andrea Palmer, Advertising, Big Data, Content Identification, Digital TV, Set Top Box, Smart TV, USA

Streamhub launches cross-broadcaster video data platform in Japan
Aug 5, 2019 – Streamhub has launched 'catch-an', a data management platform for online video in Japan. In partnership with Video Research, this is the first time that rival broadcasters have worked together to pool their online video inventory to create propositions to report, plan and target campaigns at scale.
News categories: Streamhub, Video Research Ltd, Akihiro Tsuchiya, Yoshihide Ikeda, Advertising, Digital TV, Japan, Streaming

Four media measurement bodies form global alliance
May 15, 2019 – Media measurement bodies, BARC (India), Médiamétrie (France), Numeris (Canada) and Video Research (Japan) have announced that they will collaborate on future audience measurement initiatives including the development of common technical standards and operational processes.
News categories: BARC India, Médiamétrie, Numeris, Video Research, Partho Dasgupta, Bruno Chetaille, Neil McEneaney, Yuzuru Kato, Brad Bedford, Advertising, Big Data, Canada, Digital TV, France, India, Japan

Over half of US broadband households who trial SVOD become paying subscribers
Apr 3, 2019 – Parks Associates has found that 58% of US broadband households who trial an OTT video subscription service convert to paying subscribers. Conversion from free trial to paying subscriber is higher among consumers who trial multiple services.
News categories: Parks Associates, Brett Sappington, Digital TV, Market Research, NABShow, Streaming, USA