Digital TV News: WARC

UK BVOD ad spend expected to have grown 12.4% YoY in 2024
Jan 30, 2025 – According to an Advertising Association/WARC report, UK ad spend rose 9.7% to £10.6bn in the third quarter of 2024. BVOD ad spend is expected to have grown 12.4% at end-2024.
News categories: Advertising Association, WARC, Stephen Woodford, James McDonald, Advertising, Digital TV, Market Research, Streaming, TV Services, UK

Samsung unveils glasses-free gaming monitor
Aug 21, 2024 – Samsung has unveiled its Odyssey 3D glasses-free gaming monitors. The monitors' light field display (LFD) technology creates 3D images from 2D content by using a lenticular lens on the front panel.
News categories: Samsung, Hoon Chung, Digital TV, Metaverse, Smart TV, Worldwide

UK advertising spend reached £9.2bn in Q1 2024
Jul 25, 2024 – The latest Advertising Association/WARC Expenditure Report shows UK ad spend up 9.3% to £9.2bn in Q1 2024. BVOD ad spend is set to cross the £1bn threshold for the first time this year.
News categories: Advertising Association, WARC, Stephen Woodford, James McDonald, Advertising, Broadcast, Digital TV, Market Research, Streaming, UK

AA/WARC reports UK 2023 ad spend at £36.6bn
Apr 25, 2024 – The latest AA/WARC dataset expects the UK advertising market to grow 5.8% to reach nearly £39bn in 2024. Broadcast media, most notably TV (+2.6%) and radio (+2.3%) are expected to return to growth.
News categories: WARC, Advertising Association, James McDonald, Stephen Woodford, Advertising, Digital TV, Market Research, UK

Subscription home entertainment soars in Australia
Aug 17, 2020 – The COVID-19 pandemic has boosted home entertainment subscription services in Australia according to Telsyte. Australians added 5.6 million new subscriptions to the end of June 2020, an increase of 18% from a year ago.
News categories: Telsyte, Foad Fadaghi, Australia, Digital TV, Market Research

Australians turn to multiple subscriptions for entertainment
Aug 19, 2019 – Australians have a growing taste for sports and video entertainment content, sending the SVOD services market to new heights, reaching 12.3 million total subscriptions at the end of June 2019, according to research from Telsyte.
News categories: Telsyte, Foad Fadaghi, Alvin Lee, Australia, Digital TV, Streaming, Subscribers

Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks
Aug 24, 2018 – According to WARC, advertisers are expected to spend a combined $30bn on online video advertising this year, most of which will be paid to social media platforms despite the continuing risks of negative adjacency and ad fraud.
News categories: WARC, James McDonald, Advertising, Market Research, Mobile, Worldwide

Universal unveils first 4K Ultra HD offerings
Apr 19, 2016 – Universal Pictures Home Entertainment (UPHE) has announced plans to release a broad selection of films in 4K Ultra HD, the home entertainment industry's next-generation physical and digital viewing format.
News categories: Universal Pictures, Eddie Cunningham, Blu-ray, Digital TV, USA

Number of pay TV operators in Europe falls 5.8% in 2013
Jul 16, 2014 – The European Audiovisual Observatory has published the second volume of the 2013 edition of its Yearbook. In 2013, the pay-TV sector had 7,898 operators in 37 countries - a significant reduction in their number compared with 2009 (8,381, or -5.8%).
News categories: European Audiovisual Observatory, André Lange, Digital TV, Europe, Market Research