Digital TV News: ADTH

Magnite announces next generation CTV and OTT monetization platform
Feb 7, 2023 – Magnite (NASDAQ:MGNI) has announced Magnite Streaming. Magnite Streaming empowers media owners to maximize the value of their assets across live and VOD inventory, CTV and OTT, and addressable linear.
News categories: Magnite, Sean Buckley, Evan Adlman, Andrew Tint, Travis Hockersmith, Jill Steinhauser, Advertising, Digital TV, USA, Worldwide

Ad-supported Disney+ now available in the U.S.
Dec 8, 2022 – Disney+ has made its ad-supported subscription offering available in the U.S. New subscription plans with ads across the Disney Bundle and Hulu + Live TV packages are also now available.
News categories: Disney, Disney Advertising, Michael Paull, Rita Ferro, Advertising, Digital TV, Streaming, USA

Havas Media to integrate Samba TV data into its audience platform
Oct 26, 2022 – Havas Media Group (HMG) North America and Samba TV have announced that they are partnering to integrate Samba TV's OTT and linear television viewing data into Converged, HMG’s audience and data management platform.
News categories: Samba TV, Havas Media, Advertising, Big Data, Digital TV, North America

Saankhya Labs' SDR chipset powers ATSC designs from ADTH
Oct 19, 2022 – Saankhya Labs (BSE: 540595) (NSE: TEJASNET) has announced that ADTH has launched a series of NEXTGEN ATSC designs, powered by Saankhya's SL3000 SDR-based ATSC 3.0/1.0 demodulator chipset.
News categories: Saankhya Labs, ADTH, Tolka, Vivek Kimbahune, ATSC 3, Digital TV, Korea, Semiconductor, Set Top Box, USA

OKAST powers Endemol France channels on Samsung TV Plus
Sep 19, 2022 – Endemol France is using the OKAST Channels solution. OKAST Channels is a playout, transcoding, and ad insertion solution that allows Endemol to create, launch, distribute and monetize FAST channels in a few weeks.
News categories: OKAST, Endemol, Cédric Monnier, Jean-François Rubinstein, Content Distribution, Digital TV, France, Smart TV, Streaming

Kaltura survey reveals gap in what streaming services and consumers consider essential
Sep 8, 2022 – Kaltura (Nasdaq: KLTR) has released results of a global survey of 200 streaming service provider executives. The report delves into how streaming providers are adapting to fast-changing technology and consumer expectations.
News categories: Kaltura, Nuno Sanches, Content Distribution, Digital TV, Market Research, Worldwide

Green Streams and MediaMelon partner to deliver IPTV & OTT analytics
Sep 6, 2022 – Green Streams has integrated the SmartSight platform from MediaMelon within its end-to-end IPTV & OTT platform. The new Platform-As-A-Service model provides modular features, full HD and 4K workflows, and flexible monetization.
News categories: Green Streams, MediaMelon, Gernot Jaeger, Kumar Subamanian, Big Data, Digital TV, QoE, Streaming, Worldwide

Paramount+ subscription bundled into Walmart+
Aug 15, 2022 – Walmart is taking its membership offering to the next level by adding a new streaming benefit. Walmart+ will soon be available for members with an added bonus – a Paramount+ Essential subscription at no extra cost.
News categories: Walmart, Paramount, Chris Cracchiolo, Jeff Shultz, Digital TV, Streaming, USA

Paramount+ joins Roku Channel’s Premium Subscriptions lineup
Aug 3, 2022 – Roku (NASDAQ: ROKU) has announced that Paramount+ will launch as a Premium Subscription within The Roku Channel later this month. Through a dedicated Live TV Guide consumers will be able to access Paramount+’s live content all in one place.
News categories: Roku, Paramount+, Jeff Shultz, Digital TV, Set Top Box, Smart TV, Streaming, USA