Digital TV News: AOC

Mediaocean to acquire Innovid
Nov 21, 2024 – Mediaocean and Innovid (NYSE:CTV) have made an agreement for Mediaocean to acquire Innovid. Innovid will be merged with Flashtalking to create a global, independent, omnichannel ad tech platform.
News categories: Mediaocean, Innovid, Flashtalking, Bill Wise, Zvika Netter, Grant Parker, Advertising, Digital TV, MandA, Worldwide

Foxtel Media to launch new audience measurement solution
Oct 17, 2024 – Foxtel Media is to launch a new audience measurement solution to better capture and report the viewing habits of all of the Foxtel Group’s 4.8 million linear and streaming subscribers.
News categories: Foxtel Media, Kantar Media, Mark Frain, Advertising, Australia, Big Data, Digital TV, Set Top Box, Streaming

European AVOD and FAST advertising consortium launched
Sep 9, 2024 – OKAST has joined forces with Broadpeak, Titan OS, and Impresa to establish the ASAP4EU Consortium, aiming to introduce interactive advertising solutions for FAST and AVOD in Europe.
News categories: OKAST, Broadpeak, Titan OS, Impresa, Cédric Monnier, Mathias Guille, Tim Edwards, Bruno Padinha, Advertising, Content Distribution, Digital TV, Europe, TV OS

Titan OS launches Titan Ads
Jun 19, 2024 – Titan OS has launched Titan Ads, a marketplace for its inventory on Philips, AOC and JVC Smart TVs, enabling advertisers to reach over 30 million streaming households in Europe.
News categories: Titan OS, Jacinto Roca, Tim Edwards, Gareth Vaughan Jones, Andy Barratt, Olivier Beal, Advertising, Digital TV, Europe, Smart TV

Titan OS partners with European ad sales houses
Mar 19, 2024 – Titan OS has partnered with ad sales houses EXTE, Goldbach, Media16, RTL AdAlliance, ShowHeroes and Stamp to provide access to its inventory for advertisers in key European territories.
News categories: Titan OS, Tim Edwards, Advertising, Digital TV, Europe, Smart TV, TV OS

Titan OS expands channel lineup
Mar 12, 2024 – Titan OS has expanded its channel lineup. Partnerships include Euronews, Bloomberg TV, Red Bull TV, CHILI, FUNKE Digital, Blue Ant Media, Insight TV and Love TV Channels, among others.
News categories: Titan OS, Lucas Llop, Digital TV, Europe, Smart TV, Streaming, TV OS

Titan OS unveils OS and advertising platform for Smart TVs
Jan 23, 2024 – Titan OS has launched operations, introducing an independent European operating system for smart TVs, and debuting its Titan advertising division to help advertisers reach more relevant audiences.
News categories: Titan OS, TP Vision, Currys, Jacinto Roca, Tim Edwards, Kostas Vouzas, Susie Moan, Advertising, Digital TV, Europe, Latin America, Smart TV, TV OS, UK

Comscore to provide local advertising currency for NBCUniversal
May 18, 2023 – Comscore (Nasdaq: SCOR) has announced a partnership with NBCUniversal, in which NBCUniversal will be, for the first time, guaranteeing all local ad buys on Comscore measurement.
News categories: Comscore, NBCUniversal, Jon Carpenter, Frank Comerford, Advertising, Big Data, Digital TV, USA

NBCUniversal extends capabilities of One Platform technology stack
Feb 8, 2023 – NBCUniversal (NBCU) has unveiled expanded capabilities for its One Platform technology stack. NBCU is partnering industrywide to build an automated, interactive, and transparent future for fans, storytellers and marketers.
News categories: NBCUniversal, Steve Wozniak, Advertising, Big Data, Digital TV, NewFronts, USA, Worldwide