Digital TV News: Advanced HDR by Technicolor

Plex partners with Technicolor on HDR for AVOD
Jan 8, 2025 – Plex has teamed up with Advanced HDR by Technicolor to enhance the visual quality of its ad-supported video-on-demand (AVOD) services, ensuring a premium viewing experience for its audience.
News categories: Advanced HDR by Technicolor, Plex, Rick Dumont, CES2025, Digital TV, Streaming, UX, Worldwide

Tolka and Technicolor show HDR-capable NEXTGEN TV receiver
Jan 7, 2025 – Tolka and Advanced HDR by Technicolor will showcase their software on a new NEXTGEN TV receiver from Atlanta DTH (ADTH) at CES 2025. The receiver is powered by a Montage system-on-chip (SoC).
News categories: Advanced HDR by Technicolor, Sinclair, Tolka, Montage, Alex Day, Matthew Goldman, Rick Dumont, ATSC 3, CES2025, Digital TV, Semiconductor, Set Top Box, USA

Globo shows TV 2.5 with Advanced HDR by Technicolor and Fraunhofer
Aug 10, 2024 – During the Paris Games, Advanced HDR by Technicolor, Fraunhofer IIS and Globo showcased HDR and MPEG-H Audio content that is compliant with Brazil's TV 2.5 standard on Hisense TVs.
News categories: Advanced HDR by Technicolor, Fraunhofer IIS, Globo, Adrian Murtaza, Valerie Allie, Wood Bi, Brazil, Content Distribution, Digital TV, SBTVD, Smart TV

ATEME integrates Advanced HDR by Technicolor
May 15, 2024 – ATEME has integrated Advanced HDR by Technicolor - a suite of high dynamic range production, distribution, and display solutions - into its TITAN offerings.
News categories: ATEME, Technicolor, Valerie Allie, Content Distribution, Digital TV, Smart TV, Worldwide

Sinclair & APTS offer free ATSC 3.0 channel hosting for public TV stations
Mar 13, 2024 – Sinclair (NASDAQ:SBGI) and APTS have said that, in markets where Sinclair has deployed ATSC 3.0 and a public TV station has not, it will provide free carriage of a virtual channel for the station.
News categories: Sinclair, APTS, Rob Weisbord, Patrick Butler, ATSC 3, Content Distribution, Digital TV, USA

Hisense ULED ATSC 3.0 TVs to support Advanced HDR
Feb 3, 2022 – During CES, Hisense announced that it is collaborating with ATSC 3.0 and Advanced HDR by Technicolor for integration into upcoming ULED TVs. Consumers that tune in to Sinclair ATSC 3.0 stations on Hisense TVs will be able to enjoy TV transmitted in HDR.
News categories: Technicolor, Hisense, Sinclair Broadcast, Tony Bozzini, David Gold, Mark Aitken, ATSC 3, Digital TV, Smart TV, USA

Baltimore latest NEXTGEN TV service with Advanced HDR
Jun 29, 2021 – Advanced HDR by Technicolor continues to provide its technology to Sinclair Broadcast stations, with WNUV the CW Baltimore the latest to incorporate ATSC 3.0-powered NEXTGEN TV capabilities featuring Advanced HDR.
News categories: Advanced HDR by Technicolor, Tony Bozzini, ATSC 3, Content Distribution, Digital TV, Smart TV, USA, UX

NEXTGEN TV begins broadcasting in Baltimore
Jun 24, 2021 – Six local television stations in Baltimore, MD, including WMAR-TV, WBAL-TV, WBFF, WNUV, and WMPT and WMPB have begun broadcasting using NEXTGEN TV, powered by ATSC 3.0 technology.
News categories: BitPath, John Hane, Brian Lawlor, Dan Joerres, Mark Aitken, Larry D. Unger, Michael Anderson, ATSC 3, Content Distribution, Digital TV, USA

ATSC 3.0 fixed and mobile performance field tested
Sep 3, 2019 – ONE Media 3.0 (Nasdaq: SBGI), with partners ETRI, InterDigital and Technicolor has run live broadcast tests to validate the integration and quantify the performance of key advanced components of ATSC 3.0.
News categories: ONE Media 3.0, Technicolor, InterDigital, ETRI, Mark Aitken, Thomas Bohan, Alan Stein, Sung-Ik Park, ATSC 3, Digital TV, Mobile, USA