Digital TV News: Allroll

Allroll introduces attribution & analytics software for OTT channel owners
Dec 17, 2020 – Allroll has launched Attriboost, a software solution for detailed analytics and attribution for OTT channels. Attriboost tracks the entire user journey, from being occasional viewers to becoming paid subscribers.
News categories: Allroll, Alex Zakrevsky, Advertising, Apps, Big Data, Digital TV, OTT, USA

Allroll and Vlogbox create OTT/CTV marketing ecosystem for channel owners
Dec 4, 2020 – Allroll has announced a partnership with VlogBox to create a marketplace for channel owners. Content creators will benefit as app development and monetization services are combined with new promotion solutions.
News categories: Allroll, Vlogbox, Alex Zakrevsky, Nick Platonenko, Advertising, Apps, Digital TV, OTT, USA