Digital TV News: Asociace televizních organizací
Nielsen Admosphere to implement cross-platform TV audience measurement in the Czech Republic
Jul 1, 2022 – The Association of Television Organisations (ATO) and Nielsen Admosphere have signed the agreement on implementing cross-platform TV audience measurement in the Czech Republic for the upcoming five-year period (2023-2027).
News categories:
Asociace televizních organizací, Nielsen Admosphere, Vlasta Roškotová, Tereza Šimečková, Advertising, Big Data, Czech Republic, Digital TV
Satellite TV overtakes cable in the Czech Republic
Aug 23, 2010 – ATO and MEDIARESEARCH have released Q2 2010 figures for the Czech Republic television market. Satellite TV reception overtook cable TV in popularity in the quarter reaching 28.9% of households compared with 24.5% for cable and IPTV.
News categories:
ATO, MEDIARESEARCH, Cable TV, Czech Republic, DVD, IPTV, Market Research, Satellite, Set Top Box, Smart TV, Subscribers, Terrestrial
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