Digital TV News: AudienceXpress

FreeWheel partners with Lotame in EMEA
Apr 8, 2024 – FreeWheel has announced a partnership with Lotame to expand audience data across its product suite in EMEA using audience data from the Lotame Data Marketplace. 
News categories: FreeWheel, Lotame, Matt Clark, Hunter Terry, Advertising, Big Data, Digital TV, Europe, Middle-East, Streaming

UK marketers expecting to increase FAST and AVOD spend
Nov 14, 2023 – According to the latest Advanced TV Uncovered study from AudienceXpress and CoLab Media Consulting, 89% of UK marketers surveyed expect to increase FAST and AVOD spend over the next 12 months.
News categories: FreeWheel, Stefanie Briec, Advertising, Digital TV, Europe, Market Research, UK

AudienceXpress reveals UK findings from streaming video consumer study
Apr 4, 2023 – AudienceXpress has announced findings from its latest streaming video consumer study. The study was conducted in the UK, Italy, France, Germany, Spain, and the Netherlands – the EU6.
News categories: FreeWheel, AudienceXpress, Stefanie Briec, Advertising, Digital TV, EU, Market Research, Streaming, UK

Comcast Advertising rolls out multiscreen media solution under AudienceXpress brand
Mar 14, 2022 – Comcast Advertising has announced that its media solutions, allowing U.S. advertisers to buy premium TV advertising on an audience basis nationwide across all screens, will be relaunched under the AudienceXpress brand.
News categories: Comcast Advertising, AudienceXpress, Pooja Midha, Brian Wallach, Advertising, Digital TV, USA