Digital TV News: CBS Sports

OS updates coming to Roku devices in the U.S. this spring
Mar 9, 2023 – Roku (NASDAQ: ROKU) has announced platform-wide updates to its OS, with updates to Live TV, content discovery, Sports, the Roku Mobile App, and more rolling out in the U.S. this spring.
News categories: Roku, Preston Smalley, Digital TV, Smart TV, Streaming, TV OS, USA, UX

6G-Datacast.tv offers datacasting protocol for ATSC 3.0
Nov 10, 2022 – 6G-Datacast.TV has developed a protocol by which a serial data stream is pushed to unlimited numbers of clients wirelessly. The protocol makes good on the promise of ATSC 3.0 for datacasting.
News categories: CEA Group, 6G-Datacast.tv, ATSC 3, Content Distribution, Digital TV, USA

ViacomCBS to launch connected video ad platform
Aug 4, 2020 – ViacomCBS (NASDAQ: VIAC, VIACA) is to launch ViacomCBS EyeQ, a connected video advertising platform that will serve as a single transactional point of entry for digital video content from ViacomCBS’ portfolio of networks.
News categories: ViacomCBS, John Halley, David Lawenda, Advertising, Digital TV, USA

ViacomCBS expands YouTube TV distribution agreement
May 7, 2020 – ViacomCBS (NASDAQ: VIACA, VIAC) and Google have announced a distribution agreement to deliver more content from ViacomCBS’ portfolio of news, entertainment and sports networks for YouTube TV subscribers.
News categories: ViacomCBS, YouTube TV, Ray Hopkins, Lori Conkling, Content Distribution, Digital TV, Streaming, USA

Comcast first MVPD to launch CBS All Access STB app
Jan 8, 2020 – ViacomCBS and Comcast have announced that the companies have renewed their content carriage agreement. In addition, CBS All Access, CBS’ SVOD and live streaming service, will be available on Comcast’s Xfinity X1 and Flex platforms later this year.
News categories: Comcast, ViacomCBS, Rebecca Heap, Ray Hopkins, Apps, Cable TV, Digital TV, Set Top Box, Streaming, USA

CBS renews audience measurement with Nielsen
Jan 12, 2019 – CBS (NYSE: CBS.A and CBS) and Nielsen (NYSE: NLSN) have announced an agreement for Nielsen national, digital and local audience measurement. The renewal encompasses a range of services.
News categories: Nielsen, CBS Corp, David Kenny, Joe Ianniello, Advertising, Big Data, Digital TV, USA

CBS will use multiple 8K cameras at the Super Bowl
Jan 9, 2019 – At the Super Bowl, CBS Sports will give viewers unparalleled coverage with its use of virtual augmented reality graphics and 115 cameras, including multiple 8K cameras alongside 16 cameras with 4K capabilities.
News categories: CBS Sports, Digital TV, USA

CBS And Nielsen collaborate on dynamic ad insertion in live broadcasts
May 14, 2018 – CBS and Nielsen have announced that they are working on a collaboration that will deliver Dynamic Ad Insertion (DAI) in live linear national broadcast television, helping to actualize and progress addressable advertising.
News categories: CBS, Nielsen, Jo Ann Ross, Peter Bradbury, Advertising, Big Data, Content Identification, Digital TV, Middleware, USA

CBS launches 24/7 direct-to-consumer streaming network for sports
Feb 26, 2018 – CBS has launched CBS SPORTS HQ, a 24-hour streaming sports news network offering news, highlights and analysis, easily accessible for free on connected devices. The new digital network is a collaboration between CBS Sports and CBS Interactive.
News categories: CBS Corp, CBS Interactive, CBS Sports, Leslie Moonves, Jim Lanzone, Sean McManus, Digital TV, Streaming, USA