Digital TV News: Council for Research Excellence

Consumers' desire to stream video content on TV drives device purchases
Aug 6, 2014 – The most important determining factor among consumers in purchasing a new TV or video device is the ability for it to connect to the Internet and stream content, a U.S. study for the Council for Research Excellence (CRE) has found.
News categories: Council for Research Excellence, Bryon Schafer, Laura Cowan, Digital TV, Market Research, Set Top Box, Smart TV, Tablet, USA

Request for Proposals - The Set Top Box and Audience Research
Aug 15, 2008 – The Council for Research Excellence has issued an RFP to conduct an examination of how various vendors' STBs capture and report tuning, from which will emerge learning as to the viability of using STB data as a measure of video tuning behavior.
News categories: Nielsen Media Research, Council for Research Excellence, Cable TV, DVR, Market Research, Set Top Box, TV Services, USA