Digital TV News: David Clark
FreeWheel launches advanced advertising suite for the new TV landscape
Oct 15, 2018 – FreeWheel (Nasdaq: CMCSA) has announced the launch of FreeWheel’s DRIVE, a suite of advanced advertising solutions designed to help marketers reach consumers across emerging forms of TV using advanced data and measurement capabilities.
News categories:
FreeWheel, David Clark, David Cohen, Noah Levine, Advertising, Digital TV, USA
FreeWheel releases Q2 2018 Video Monetization Report
Sep 20, 2018 – FreeWheel has released its Q2 2018 Video Monetization Report (VMR), which tracks marketplace trends on premium video consumption and advertising across Set-Top Box Video on Demand (STB VOD), Over-the-Top (OTT), Desktop, Smartphone and Tablets.
News categories:
FreeWheel, David Clark, Advertising, Digital TV, Market Research, USA
Viacom and Comcast announce advanced advertising partnership
Apr 23, 2018 – Viacom (NASDAQ:VIAB) and Comcast (NASDAQ: CMCSA) are to cooperate on advanced advertising and data. The partnership will integrate Viacom’s targeted advertising expertise and national reach with FreeWheel’s video advertising technology informed by Comcast’s anonymized audience data.
News categories:
FreeWheel, Viacom, Comcast, David Clark, Kern Schireson, Advertising, Big Data, Digital TV, USA
Latest News
- BluTV DTH launches in Brazil on EUTELSAT 65 West A
- OTT TV and video revenues at $83 billion in 2019
- 41.4% of TVs in Latin America are Smart
- DISH Network pay TV subscribers down 51,000 in 2Q 2020
- Pirate subscription TV services now a billion-dollar U.S. industry
- PAOK FC OTT platform built with Insys Sport on AWS
- SLING TV in-app guide integrates local OTA channels on LG Smart TVs
- Conviva releases State of Streaming Q2 report
- Stay-at-home providing springboard for French SVOD
- Survata announces enhanced CTV measurement suite
- Ofcom releases Media Nations 2020 report
- RADIO.COM expands connected TV footprint with Vewd
- NAGRA multi-DRM selected for Grupo Express OTT service in Argentina
- V-Nova and NETINT collaborate on MPEG-5 LCEVC transcoding
- ViacomCBS to launch connected video ad platform
- Bell Canada releases Android TV 4K HDR streaming box
- ORS chooses 3SS to deliver simpliTV service in Austria
- Mongolia's Skymedia upgrades to Minerva 10
- Express-80 and Express-103 satellites launched
- INVIDI extends addressable TV partnership with Tata Elxsi