Digital TV News: Discovery

Wurl solution matches CTV ads with program context in real time
Mar 26, 2024 – Wurl has announced BrandDiscovery, a GenAI-based CTV advertising solution that enables advertisers to align their ads with content - based on emotions, genres, and brand safety - in real time.
News categories: Wurl, Peter Crofut, Matthew Kramer, Kathy Argyriou, Advertising, Big Data, Digital TV, North America, Streaming

Viaccess-Orca to unveil AI-driven video optimization solutions at NAB
Mar 26, 2024 – Viaccess-Orca (VO) has announced that, at the 2024 NAB Show, it will demonstrate how the human side of technology is simplifying service operations and optimizing viewing experiences.
News categories: Viaccess-Orca, Alain Nochimowski, Big Data, Content Distribution, Content Protection, Digital TV, NABShow, QoE, Worldwide

Warner Bros. Discovery to launch Max in Europe beginning May 21
Mar 21, 2024 – Warner Bros. Discovery (Nasdaq: WBD) has announced that Max, its enhanced streaming service, will launch in the first European countries beginning May 21.
News categories: Warner Bros. Discovery, JB Perrette, Digital TV, Europe, Streaming

Dubai launches in-taxi interactive screens initiative
Mar 19, 2024 – Dubai's Roads and Transport Authority (RTA) has introduced 4,500 interactive screens to provide taxi passengers with news, entertainment, offers, lifestyle content and promotions, on the go.
News categories: Binary Media, Roads and Transport Authority, Hala, Santosh Sarma, Ahmed Bahrozyan, Khaled Nuseibeh, Digital TV, In-Car, UAE

Paramount+ announces international rollout plan details
Mar 19, 2024 – Paramount+ (NASDAQ: PARA; PARAA) has announced launch timing and pricing for its international ad-supported subscription offering. Its Premium subscription plan is also to be rolled out in Europe.
News categories: Paramount+, Marco Nobili, Lee Sears, Australia, Canada, Digital TV, Europe, Streaming

Titan OS partners with European ad sales houses
Mar 19, 2024 – Titan OS has partnered with ad sales houses EXTE, Goldbach, Media16, RTL AdAlliance, ShowHeroes and Stamp to provide access to its inventory for advertisers in key European territories.
News categories: Titan OS, Tim Edwards, Advertising, Digital TV, Europe, Smart TV, TV OS

Verance shows HbbTV ADB2 watermarking at DVB World 2024
Mar 19, 2024 – At the 2024 DVB World Conference, Verance is showing a demonstration of its watermarking technology integrated into the HbbTV ADB2 application discovery ecosystem.
News categories: Verance, HbbTV Association, Nil Shah, Vincent Grivet, Advertising, Apps, Broadcast, Content Identification, Digital TV, Germany, HbbTV, Smart TV, Worldwide

Proximus launches multiscreen Pickx apps with 3SS
Mar 14, 2024 – 3 Screen Solutions (3SS) has announced that Proximus has launched several 3SS-developed apps to further enhance reach and device variety for its super-aggregated Pickx service.
News categories: 3SS, Proximus, Vantiva, Kai-Christian Borchers, Jim Casteele, Apps, Belgium, Digital TV, IPTV, Mobile, Set Top Box

Titan OS expands channel lineup
Mar 12, 2024 – Titan OS has expanded its channel lineup. Partnerships include Euronews, Bloomberg TV, Red Bull TV, CHILI, FUNKE Digital, Blue Ant Media, Insight TV and Love TV Channels, among others.
News categories: Titan OS, Lucas Llop, Digital TV, Europe, Smart TV, Streaming, TV OS