Digital TV News: ENMA

Max arrives in France and Poland
Jun 11, 2024 – Max is now live and available to watch in France and Poland, Warner Bros. Discovery (WBD) has announced, completing the first wave of European launches that began last month.
News categories: Warner Bros. Discovery, JB Perrette, Digital TV, France, Poland, Streaming

HVOD, live sports and password crackdown could reinvigorate Danish streaming
Apr 24, 2024 – According to Mediavision, the Danish SVOD market is stable and shows clear signs of saturation, but cheaper SVOD packages with ads, combined with a crackdown on password sharing, could boost growth once again.
News categories: Mediavision, Fredrik Liljeqvist, Denmark, Digital TV, Market Research, Streaming

Paramount to exclusively represent SkyShowtime advertising sales
Apr 22, 2024 – SkyShowtime has concluded an exclusive deal for Paramount to handle SkyShowtime's advertising sales across all of its markets, providing access to advertising in 20+ European markets.
News categories: SkyShowtime, Paramount, Monty Sarhan, Hristina Georgieva, Lee Sears, Advertising, Digital TV, Europe, Streaming

30% of EU SVOD viewing time goes to content from the EU plus UK
Mar 28, 2024 – The European Audiovisual Observatory has published reports analysing the consumption of films and TV seasons on SVOD, and the offer of films and TV seasons in VOD catalogues, in the EU.
News categories: European Audiovisual Observatory, JustWatch, Goldmedia, Christian Grece, Jean-Augustin Tran, Digital TV, EU, Market Research, Streaming, UK

Warner Bros. Discovery to launch Max in Europe beginning May 21
Mar 21, 2024 – Warner Bros. Discovery (Nasdaq: WBD) has announced that Max, its enhanced streaming service, will launch in the first European countries beginning May 21.
News categories: Warner Bros. Discovery, JB Perrette, Digital TV, Europe, Streaming

Norlys ensures accurate EPG schedule info with Media Distillery
Feb 8, 2024 – Media Distillery has announced that Norlys has gone live with EPG Correction Distillery to enhance the user experience (UX) for its video service customers.
News categories: Media Distillery, Norlys, Roland Sars, Jacob Vestergaard, Denmark, Digital TV, IPTV, UX

Equativ integrates Samba TV viewership data
Feb 5, 2024 – Equativ has announced that advertisers can now activate campaigns on its platform using Samba TV's first-party data to manage audience reach, frequency and retargeting across CTV and downstream formats.
News categories: Equativ, Samba TV, Andrew Rosenman, Aden Zaman, Advertising, Big Data, Digital TV, Smart TV, Worldwide

NorDig releases IRD 3.2.1 and Test Plan 3.2.1 specs
Nov 26, 2023 – NorDig has releases a package of updated specifications: IRD Specification ver. 3.2.1 and Unified Test Plan ver. 3.2.1. An updated version of NorDig Rules of Operation will be released later.
News categories: NorDig, Denmark, Digital TV, Finland, HbbTV, Iceland, Ireland, Norway, QoE, Set Top Box, Sweden

Around €21bn invested in European original content in 2022
Nov 21, 2023 – A report from the European Audiovisual Observatory has found that close to €21 billion was invested by broadcasters and streamers in European original content in 2022.
News categories: European Audiovisual Observatory, Digital TV, Europe, Market Research