Digital TV News: Ed New

GMA deploys Synamedia PowerVu for better Pinoy TV viewing experience
Sep 13, 2023 – Synamedia has announced that GMA Network has deployed PowerVu from Synamedia to move distribution of its global GMA Pinoy TV service from satellite to the cloud.
News categories: Synamedia, GMA Network, Marc Baillavoine, Joseph Francia, Allan Cruz, Content Distribution, Digital TV, Middle-East, Worldwide

XroadMedia introduces AI-powered content discovery tools
Sep 6, 2023 – XroadMedia has have announced updates to its content discovery solution: easy to use back-end tools, improved voice search capabilities and enhanced AI for metadata and dynamic user interfaces.
News categories: XroadMedia, Adolf Proidl, Big Data, Digital TV, IBC2023, UX, Worldwide

Brazil and Mexico outpace U.S. in CTV adoption
Aug 17, 2023 – The latest edition of Amagi's Quarterly Global FAST Report reveals a surge in CTV adoption rates in Brazil (94%) and Mexico (93%), outpacing the U.S. where adoption is at 80.6%.
News categories: Amagi, Baskar Subramanian, Digital TV, Latin America, Market Research, Streaming, Worldwide

Sky Media adds Search Behaviour targeting to AdSmart addressable platform
Aug 3, 2023 – Sky Media has added a Search Behaviour targeting capability to the AdSmart addressable platform, allowing brands to target audiences based on specific online search behaviours.
News categories: Sky Media, Ruth Cartwright, Advertising, Big Data, Digital TV, UK

73% of US advertisers now using addressable TV advertising
Aug 1, 2023 – Go Addressable and Advertiser Perceptions have released research showing that in the U.S. 73% of marketers are using addressable TV, compared to 63% when the study was conducted one year ago.
News categories: Go Addressable, Advertiser Perceptions, Dan Rosenfeld, Jen Soch, Advertising, Digital TV, Market Research, USA

Newsbridge to show AI-based content indexing technology at IBC2023
Jul 24, 2023 – At IBC2023, Newsbridge will show new features of its AI video indexing technology that describes what's in audiovisual media, making relevant content quickly searchable by anyone.
News categories: Newsbridge, Philippe Petitpont, Big Data, Digital TV, IBC2023, UX, Worldwide

U.S. Cyber Trust Mark labeling program for smart devices announced
Jul 18, 2023 – The U.S. has announced a cybersecurity certification and labeling program to help Americans more easily choose smart devices that are safer and less vulnerable to cyberattacks.
News categories: Federal Communications Commission, National Institute of Standards and Technology, Digital TV, Gateway, Smart TV, USA

CIS Group and Veset power CNN Brazil on Samsung TV Plus
Jul 12, 2023 – CNN Brazil is making its news channel available on Samsung TV Plus using Veset's cloud playout solution, adding connected TV to its existing cable TV and YouTube distribution.
News categories: Veset, CIS Group, CNN Brazil, Gatis Gailis, Felipe Andrade, Rafael Duzzi, Apps, Brazil, Content Distribution, Digital TV, IBC2023, Smart TV, Streaming

ViewLift powers LIV Golf+ launch on LG Smart TVs
Jun 27, 2023 – ViewLift has added new features to the LIV Golf+ Smart TV app. In addition, the app is being made available n LG Smart TVs in time for the LIV Golf tournaments in Spain and the UK.
News categories: ViewLift, LIV Golf, Rick Allen, Will Staeger, Apps, Digital TV, Smart TV, Streaming, UX, Worldwide