Digital TV News: Empower

FreeWheel selects Samba TV as ACR partner
Sep 11, 2024 – FreeWheel has integrated Samba TV's opted-in, first-party ACR data with its large pool of inventory to help advertisers maximize reach, optimize frequency, and increase return on ad spend.
News categories: FreeWheel, Samba TV, Katy Loria, Ashwin Navin, Ivanka Farrell, Daria Grastara, Advertising, Big Data, Digital TV, Smart TV, USA, Worldwide

Amagi and BuyDRM secure streaming video for PlayMedia
Sep 13, 2024 – Amagi has announced a partnership with BuyDRM to provide cloud-based content security for the streaming video platform GoPlay by PlayMedia.
News categories: Amagi, BuyDRM, PlayMedia, Srinivasan KA, Christopher Levy, Belgium, Content Protection, Digital TV, IBC2024, Streaming

Harmonic VOS360 Ad SaaS validated by FreeWheel
Sep 13, 2024 – Harmonic (NASDAQ: HLIT) has announced that its VOS®360 Ad SaaS has been officially integrated with FreeWheel’s platform for server-side ad insertion (SSAI) and in-stream advertising.
News categories: Harmonic, FreeWheel, Gil Rudge, Marc Lauriac, Advertising, Content Distribution, Digital TV, IBC2024, Worldwide

Makedonski Telekom and MediaKind unveil MagentaTV
Sep 12, 2024 – Makedonski Telekom has partnered with MediaKind to launch MagentaTV. Powered by MediaKind's MediaFirst Cloud TV platform, the service offers customers an advanced, personalized viewing experience.
News categories: MediaKind, Makedonski Telekom, Ashish Patel, Emilija Andonovska, Content Distribution, Digital TV, IBC2024, IPTV, Macedonia

iWedia brings WatchParty to Smart TVs
Sep 11, 2024 – iWedia has upgraded its WatchParty solution to run not only on Android TV STBs but also on Smart TVs, enabling broadcasters, for example, to use WatchParty through HbbTV portals for mass events.
News categories: iWedia, Hans-Jürgen Desor, Digital TV, IBC2024, Smart TV, Social TV, Worldwide

Mediagenix acquires Spideo
Sep 10, 2024 – Mediagenix has acquired Spideo. The combined strengths of the two companies will provide media companies with a toolkit to effectively optimize audience engagement and revenue generation.
News categories: Mediagenix, Spideo, Fabrice Maquignon, Gabriel Mandelbaum, Thibault D'Orso, Big Data, Digital TV, IBC2024, MandA, UX, Worldwide

MediaKind adds content discovery and ad solutions from ThinkAnalytics
Sep 10, 2024 – MediaKind has announced a partnership with ThinkAnalytics, bringing advanced AI-powered content discovery and advertising solutions to MediaFirst TV Platform customers.
News categories: MediaKind, ThinkAnalytics, Ashish Patel, Eddie Young, Peter Docherty, Advertising, Big Data, Digital TV, IBC2024, UX, Worldwide

Agama enhances streaming quality at Telenor Sweden with Agile Content
Sep 10, 2024 – Agile Content's intelligent CDN Director has been integrated with the Agama Video Observability and Analytics platform, and has been successfully deployed at Telenor Sweden, a joint customer.
News categories: Agama, Agile Content, Telenor, Johan Görsjö, Jens Forum-Jensen, Marielle Lind, Content Distribution, Digital TV, IBC2024, QoE, Sweden

Whale TV launches next generation independent TV OS
Sep 10, 2024 – Whale TV has announced the next generation of its independent TV OS: Whale OS 10. The new content-first UX has fewer menu levels and is personalized through AI-powered recommendations.
News categories: Whale TV, Jason He, Digital TV, Smart TV, TV OS, Worldwide