Digital TV News: Exza Infosystems

Exza announces UI advertisement platform for pay TV
Jul 6, 2018 – Exza Infosystems has launched a platform called Advantage which connects advertisers to pay TV users. The platform uses empty screen space when a TV viewer presses control buttons on their remote, or changes channels, to deliver advertising.
News categories: Exza Infosystems, Joy Kokkat, Advertising, Cable TV, Digital TV, India, Set Top Box, UX