Digital TV News: Geoff Spence
TiVo chooses SpotX for monetization of CTV ad inventory
Dec 11, 2019 – TiVo (NASDAQ: TIVO) has announced a partnership with SpotX to power the monetization of TiVo+ and TiVo's connected TV (CTV) ad inventory. As TiVo's supply-side platform (SSP), SpotX will help programmatically manage, sell, and optimize the inventory.
News categories:
SpotX, TiVo, Geoff Spence, Walt Horstman, Advertising, Big Data, Digital TV, OTT, Set Top Box, USA, Worldwide
SpotX and Jukin Media partner for connected TV monetization
May 20, 2019 – As the largest contributor to the programmatic monetization of Jukin Media's ad-supported linear streaming channels, SpotX has helped Jukin Media to gain traction in advertising on its considerable connected TV footprint.
News categories:
SpotX, Jukin Media, Geoff Spence, Zach Alter, Advertising, Digital TV, USA
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