Digital TV News: HBO Max

VIZIO rolls out My Watchlist and enhanced recommendations
Oct 25, 2022 – VIZIO (NYSE: VZIO) has introduced My Watchlist, a feature that allows viewers to add their favorite TV shows and movies from different streaming services into one central location on VIZIO SmartCast TVs.
News categories: VIZIO, Steve Yum, Digital TV, Smart TV, USA, UX

Streaming remains top format for U.S. audiences in September
Oct 20, 2022 – Nielsen's monthly TV and streaming snapshot for the U.S. has revealed that streaming remained the most-watched TV format in in September, capturing 36.9% of overall usage and marking another record-high share for the category.
News categories: Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA

Online video advertising to generate three times more revenue than SVOD in 2027
Sep 29, 2022 – In the next five years, online advertising revenues will almost double from $190 billion in 2022 to $362 billion in 2027 according to Omdia. By 2027 nearly 60% of global Netflix subscribers will be on the ad-supported tier.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, Streaming, Worldwide

Broadcast and cable show signs of revival in U.S.
Sep 15, 2022 – Nielsen's (NYSE: NLSN) monthly TV and streaming snapshot has revealed that streaming represented 35% of TV consumption in the U.S. in August. Broadcast and cable gained in August, with shares at 22.1% and 34.5%, respectively.
News categories: Nielsen, Cable TV, Digital TV, Market Research, Streaming, USA

Netflix to remain SVOD world leader
Sep 20, 2022 – According to Digital TV Research, global SVOD subscriptions will increase by 475 million between 2021 and 2027 to reach 1.68 billion. Six US-based platforms will account for 47% of the world’s total in 2027.
News categories: Digital TV Research, Simon Murray, Digital TV, Streaming, Subscribers, Worldwide

Asia Pacific to add 205 million SVOD subscribers by 2027
Sep 15, 2022 – According to Digital TV Research, Asia Pacific will have 746 million SVOD subscriptions by 2027, up from 541 million in 2021. China will have 364 million SVOD subscriptions by then – 49% of the region’s total.
News categories: Digital TV Research, Simon Murray, Asia, Digital TV, Market Research, Streaming

Roku launches OS 11.5 and new software features
Sep 12, 2022 – Roku (NASDAQ: ROKU) has announced the latest enhancements coming to its operating system. In the coming months, the company will introduce a new content discovery experience as well as two updates to its What to Watch feature.
News categories: Roku, Preston Smalley, Digital TV, Smart TV, UX, Worldwide

Western Europe to add 73 million SVOD subscribers by 2027
Sep 12, 2022 – According to Digital TV Research, Western Europe will have 238 million SVOD subscriptions by 2027, up from 165 million at end-2021. Six US-based platforms will account for 81% of all the SVOD subscriptions by 2027.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, Streaming

Poland to drive Eastern European SVOD growth
Sep 5, 2022 – According to Digital TV Research, Eastern European SVOD revenues will reach $2.95 billion by 2027 – up from $1.60 billion in 2021. Poland will be the only country to generate more than $1 billion by 2027.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, Streaming