Digital TV News: Harry Dekker
Kantar and Ipsos to deliver cross-media audience measurement for the Netherlands
Mar 30, 2021 – Kantar and Ipsos have won contracts to deliver cross-media audience measurement for the Netherlands. Working with NMO, the solution is the world's first truly integrated audience measurement programme.
News categories:
Kantar, Ipsos, Nationaal Media Onderzoek, Serge Lupas, Liz Landy, Johan Smit, Harry Dekker, Advertising, Digital TV, Netherlands
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