Digital TV News: Hypothesis Group

Roku and Best Buy announce advertising and retail relationship
Mar 10, 2023 – Best Buy (NYSE:BBY) is partnering with Roku (Nasdaq:ROKU) to provide its first-party data for targeting and measurement. Best Buy will also give shoppers exclusive access to Roku-branded TVs.
News categories: Roku, Best Buy, Julian Mintz, Advertising, Big Data, Digital TV, Smart TV, Streaming, USA

Roku announces retail availability of own-branded TVs
Mar 9, 2023 – Roku (Nasdaq: ROKU) has announced the features and availability of its new Roku Select and Plus Series TVs, the first ever to be both designed and made by Roku.
News categories: Roku, Mustafa Ozgen, Digital TV, Smart TV, USA

Roku and DoorDash partner to offer on-demand delivery from the TV
Feb 7, 2023 – Roku (Nasdaq: ROKU) and DoorDash (NYSE: DASH) have announced a multi-year partnership to build a better TV experience and unlock new ways for consumers to access their favorite restaurants and more.
News categories: Roku, DoorDash, Gidon Katz, Rob Edell, Carl Loredo, Advertising, Digital TV, Streaming, TV OS, USA

Roku celebrates 70 million active accounts
Jan 5, 2023 – Roku (NASDAQ: ROKU) has announced that its global active accounts now exceed 70 million, up from 60.1 million in Q4 2021. Streaming hours were 23.9 billion in Q4 and 87.4 billion for full year 2022, a 19% increase Y-o-Y.
News categories: Roku, Anthony Wood, Digital TV, Streaming, Subscribers, Worldwide

Roku unveils Roku TV OLED reference design
Jan 4, 2023 – Roku (Nasdaq: ROKU) has announced a Roku TV OLED TV reference design, available to all Roku TV partners. Since the first Roku TV model, 11 Roku TV reference designs have gone into production – from 2K, to 4K, to 8K, and now OLED.
News categories: Roku, Tom McFarland, CES2024, Digital TV, Smart TV, TV OS, USA

Roku launches Roku-branded TVs for the U.S. market
Jan 4, 2023 – Roku (Nasdaq: ROKU) has announced the launch of Roku Select and Roku Plus Series TVs. These Roku-branded HD and 4K TVs, the first to be both designed and made by Roku, will be available in the U.S. in spring 2023.
News categories: Roku, Mustafa Ozgen, Digital TV, Smart TV, TV OS, USA

Roku introduces The Roku Channel in Mexico
Oct 13, 2022 – Roku (NASDAQ: ROKU) has announced the arrival of The Roku Channel in Mexico. The Roku Channel is a free streaming channel available on Roku devices that offers users access to thousands of movies and TV episodes.
News categories: Roku, Rob Holmes, Digital TV, Mexico, Streaming

Roku enabled for four-screen measurement in Nielsen Total Ad Ratings
Sep 29, 2022 – Nielsen (NYSE: NLSN) has announced that Roku (Nasdaq: ROKU) will enable four-screen measurement for the first time across traditional TV, connected TV, desktop, and mobile in Nielsen Total Ad Ratings.
News categories: Nielsen, Roku, Asaf Davidov, Kim Gilberti, Advertising, Big Data, Digital TV, USA

Roku introduces three more Roku TV partners in Mexico
Aug 18, 2022 – Roku (NASDAQ: ROKU) has announced the arrival of new Roku TV brands in Mexico, from Aiwa, Daewoo, and Sansui. This builds on the Roku TV offering currently available in the country.
News categories: Roku, Arthur Van Rest, Digital TV, Mexico, Smart TV, TV OS