Digital TV News: INEA

DISH Media unifies access to STB and CTV ad inventory
Apr 8, 2024 – DISH Media has launched PerformXP, enabling digital media buys across both STB and CTV inventory via one insertion order with real-time reporting across all inventory.
News categories: DISH Media, John Rinaldo, Advertising, Digital TV, Satellite, Set Top Box, Streaming, USA

U.S. Joint Industry Committee certifies Comscore and VideoAmp
Apr 3, 2024 – The U.S. Joint Industry Committee (JIC) has announced that Comscore and VideoAmp have been certified for transactability as national currencies.
News categories: U.S. Joint Industry Committee, VideoAmp, Comscore, Travis Scoles, Advertising, Big Data, Digital TV, USA

FOX launches expanded audience network and ad tech platform
Apr 3, 2024 – FOX Corporation (Nasdaq: FOXA, FOX) has launched its expanded audience network and ad tech platform, AdRise. AdRise will power OneFOX, FOX's cross portfolio inventory product.
News categories: FOX Corp, Tubi, Jeff Collins, Paul Cheesbrough, Advertising, Big Data, Digital TV, USA, Worldwide

Harmonic teams up with Contentwise on personalization
Apr 3, 2024 – Harmonic has partnered with ContentWise to integrate ContentWise's UX Engine personalization technology into its VOS360 Media SaaS cloud playout and monetization ecosystem.
News categories: ContentWise, Harmonic, Alessandro Vacca, Eric Gallier, Content Distribution, Digital TV, NABShow, UX, Worldwide

Gracenote extends FAST Channel metadata program to the U.S.
Apr 3, 2024 – Gracenote has expanded its FAST Program to also enable U.S.-based content owners to distribute TV programs and movies to streaming platforms along with Gracenote metadata.
News categories: Gracenote, Tim Cutting, Big Data, Digital TV, Streaming, USA, UX

Bitmovin and Akamai team up to optimize live streaming
Mar 27, 2024 – Bitmovin has announced availability of its Live Encoder running on Akamai Cloud Computing. The combination can help lower operation costs by as much as 90%.
News categories: Bitmovin, Akamai, Stefan Lederer, Dan Lawrence, Content Distribution, Digital TV, NABShow, Streaming, Worldwide

Moonbug selects iSpot to measure viewership on CTV apps
Mar 28, 2024 – Moonbug has selected iSpot’s cross-platform TV measurement solution to measure viewership across its owned and operated CTV apps without compromising data security for minors.
News categories: iSpot, Moonbug, Stuart Schwartzapfel, Emma Witkowski, Advertising, Apps, Big Data, Digital TV, Streaming, USA

Circle City renews with Nielsen for Local TV measurement
Mar 27, 2024 – Nielsen has announced a renewal with Circle City Broadcasting, Indiana’s only locally owned and operated broadcast and digital news media network, for Local TV measurement.
News categories: Nielsen, Circle City, Paul LeFort, DuJuan McCoy, Advertising, Big Data, Digital TV, USA

Brightcove launches Cloud Playout 2.0
Mar 27, 2024 – Brightcove (NASDAQ: BCOV) has launched Cloud Playout 2.0, offering customers new ways to create linear channels, monetize their media, and streamline their workflows in one platform.
News categories: Brightcove, Scott Levine, Advertising, Content Distribution, Digital TV, UX, Worldwide