Digital TV News: Immersion

NHK launches world's first 8K broadcasting service
Nov 27, 2018 – NHK will launch two new channels, NHK BS4K and NHK BS8K, on December 1st. NHK has been developing ultra-high definition 8K image systems since 1995 and NHK BS8K will be the world's first 8K channel.
News categories: NHK, Digital TV, Japan, Satellite

ENENSYS technology deployed in live ATSC 3.0 showcase
Mar 19, 2018 – ENENSYS has announced that its ATSCheduler – ATSC3.0 Broadcast Gateway - was successfully used in the recent live Next Gen TV showcase by WRAL-TV, NBC Universal and NAB. The technology has also been deployed in several other US trials and by broadcasters in Korea.
News categories: ENENSYS, WRAL, Richard Lhermitte, Pete Sockett, Apps, ATSC 3, Content Distribution, Digital TV, Korea, NABShow, USA

Telefónica presents its TV Virtual Experience project at MWC18
Feb 26, 2018 – At Mobile World Congress, Telefónica presented its TV Virtual Experience project, a way of watching TV based on virtual reality. The initiative capitalizes on the full potential of VR technology to access contents from Movistar+ and create 3D worlds.
News categories: Telefónica, Digital TV, MWC21, Spain, VR

Comcast to bring Xfinity TV Partner App to Sony smart TVs
Nov 14, 2017 – Comcast and Sony have announced that Xfinity TV customers will be able to access their cable service on Sony Android TVs. Beginning in 2018, Xfinity TV customers will be able to enjoy live and on demand programming as well as their cloud DVR recordings via the Xfinity TV Partner app.
News categories: Comcast, Sony Electronics, Mike Gatzke, Kevin Brinkman, Apps, Cable TV, Digital TV, Smart TV, TV Everywhere, USA

SpotX and Immersion team up on Haptic-Responsive video advertising
Jun 22, 2017 – SpotX and Immersion (NASDAQ:IMMR) have joined forces to bring haptic-responsive video advertising opportunities to market at scale on mobile devices. The pair will bring Immersion’s haptic technology to all media owners on SpotX’s platform.
News categories: Immersion, SpotX, Sergio De Acha, Kristen Williams, Advertising, Digital TV, Mobile, USA, Worldwide

SES, Fraunhofer HHI and Newtec show 360° VR over DVB-S2X at NABShow
Apr 25, 2017 – SES (Paris; Luxembourg: SESG), together with Fraunhofer HHI and Newtec, will demonstrate an immersive Virtual Reality (VR) experience via a live 360-degree Ultra HD VR satellite broadcast at NAB 2017 in Las Vegas.
News categories: SES S.A, Fraunhofer, Newtec, Thomas Wrede, Ralf Schäfer, Hans Massart, Content Distribution, DVB-S2, NABShow, Satellite, USA, VR

Harmonic and Blue Man Group to show native UHD 360° VR at NABShow
Apr 21, 2017 – At the 2017 NAB Show, Harmonic (NASDAQ: HLIT) will showcase innovations in 360-degree immersive virtual reality (VR) technology with a demonstration featuring prerecorded content of Blue Man Group.
News categories: Harmonic, Blue Man, Bart Spriester, Content Distribution, NABShow, USA, VR, Worldwide

Current VR experiences lack context required for real engagement
Mar 16, 2017 – While the VR market is poised for tremendous growth over the next several years, a recent study from Strategy Analytics has found that current VR experiences lack the context required for real engagement with the medium.
News categories: Strategy Analytics, Mathew Alton, Chris Schreiner, Digital TV, Market Research, VR, Worldwide

The Venture Reality Fund and LucidWeb release European VR company survey
Feb 7, 2017 – The Venture Reality Fund (The VR Fund) has released its first-ever European virtual reality (VR) landscape, featuring dozens of companies developing infrastructure, tools/platforms and/or apps for the booming ecosystem.
News categories: The Venture Reality Fund, LucidWeb, Tipatat Chennavasin, Leen Segers, Austria, Belarus, Belgium, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Hungary, Iceland, Ireland, Italy, Latvia, Market Research, Netherlands, Norway, Poland, Russia, Slovakia, Spain, Sweden, Switzerland, UK, VR