Digital TV News: Médiamétrie

Global daily TV viewing time up 6 minutes in 2020
Apr 12, 2021 – According to Médiamétrie, TV viewers in 91 countries around the globe spent an average of 2 hours 54 minutes per day watching TV, up 6 minutes on 2019. Even young adults' viewing time increased.
News categories: Médiamétrie, Avril Blondelot, Frédéric Vaulpré, Digital TV, Market Research, Worldwide

Bouygues Telecom replaces set-top box with Smart TV app
May 28, 2020 – Bouygues Telecom has launched Bbox Smart TV. With Bbox Smart TV, the TV decoder disappears and is replaced with an app called B.TV+, which is exclusively pre-installed in a Samsung Smart TV, giving access to a large catalogue of TV services.
News categories: Bouygues Telecom, Samsung, Benoît Torloting, Guillaume Rault, Apps, Digital TV, France, IPTV, Set Top Box, Smart TV

Four media measurement bodies form global alliance
May 15, 2019 – Media measurement bodies, BARC (India), Médiamétrie (France), Numeris (Canada) and Video Research (Japan) have announced that they will collaborate on future audience measurement initiatives including the development of common technical standards and operational processes.
News categories: BARC India, Médiamétrie, Numeris, Video Research, Partho Dasgupta, Bruno Chetaille, Neil McEneaney, Yuzuru Kato, Brad Bedford, Advertising, Big Data, Canada, Digital TV, France, India, Japan

Médiamétrie now measuring myCANAL in 4-screen TV audience
Jul 17, 2018 – Médiamétrie now offers 4-screen TV audience measurement customers the option to view the performance of their programmes broadcast on myCANAL, CANAL+ Group’s OTT television distribution platform.
News categories: Médiamétrie, Groupe CANAL+, Julien Rosanvallon, Frank Cadoret, Advertising, Digital TV, France, Market Research, OTT

9.5 million watching online and catch-up TV daily in France
Apr 12, 2018 – According to Médiamétrie, each day 4.4 million French viewers aged 4 and above, i.e. 7.3% of the population, watch television online (computer, smartphone, or tablet) either live or catch-up – a 10% rise on last year.
News categories: Médiamétrie, Digital TV, France, Market Research, OTT

VOD and SVOD services take root in France
Mar 13, 2018 – According to Médiamétrie, almost 2 out of 5 French internet users have already used VOD or SVOD services, a steady increase. Over the last 12 months, 13% of the population indicated they had rented at least one video, and 20% have used an SVOD service.
News categories: Médiamétrie, Digital TV, France, Market Research, OTT

Over half of French web users enrich their TV experience via another screen
Jan 4, 2018 – According to Médiamétrie, there are now more and more screens but each is quite different. Each home has an average of 6.4 screens. The television set is the preferred screen on the whole (91%), followed by the computer (55%).
News categories: Médiamétrie, Jamila Yahia Messaoud, Digital TV, France, Market Research, Mobile

Médiamétrie publishes report on viewing habits of young adults
Nov 29, 2017 – For the 3rd year running, Eurodata TV Worldwide has published the 'Young Adults Report', a study which highlights the specificities of 15-34 year olds within the audio-visual landscape of ten countries. They are singular viewers who watch TV programmes differently.
News categories: Médiamétrie, Digital TV, Market Research, Mobile, OTT, Worldwide

Nearly 5 million in France watch TV on a second screen each day
Nov 23, 2017 – Every day in France 4.9 million individuals aged 4 and over watch TV programmes live or as catch up on internet screens. Last year, they were 3.9 million, according to the previous edition of Médiamétrie’s Global TV survey.
News categories: Médiamétrie, Digital TV, France, Market Research, Mobile, OTT