Digital TV News: MyFree DIRECTV

DIRECTV introduces MySports sports streaming service
Jan 14, 2025 – DIRECTV has introduced MySports, a sports pack for fans looking for 24-7 sports. At launch, MySports includes 40 sports and broadcast channels and is initially available in 24 U.S. metro areas.
News categories: DIRECTV, Bill Morrow, Digital TV, Streaming, USA

DIRECTV offers programmatic access to linear satellite inventory
Jan 8, 2025 – DIRECTV Advertising has announced the programmatic enablement of its linear satellite inventory, providing advertisers with access to audiences across satellite and streaming.
News categories: DIRECTV Advertising, Amy Leifer, Tyler Kelly, Sean Buckley, Advertising, Digital TV, Satellite, USA

DIRECTV to launch FAST platform this November
Oct 10, 2024 – DIRECTV plans to launch a FAST platform, MyFree DIRECTV, available online, via mobile, and on smart TVs and streaming devices, providing access to curated FAST channels and an on-demand library.
News categories: DIRECTV, DIRECTV Advertising, MyFree DIRECTV, Kent Rees, Vikash Sharma, Amy Leifer, Digital TV, Streaming, USA