Digital TV News: NEC

ViacomCBS, DISH Media, Adcuratio enable broadcast inventory on MVPD STBs
Jan 14, 2021 – ViacomCBS and DISH Media have announced an industry breakthrough by delivering the first-ever addressable impressions within a live national broadcast via MVPD set-top box.
News categories: ViacomCBS, DISH Media, Adcuratio, Mike Dean, Tim Myers, Harish Narasimhan, Advertising, Digital TV, Satellite, Set Top Box, USA

DoubleVerify earns MRC accreditation for CTV measurement
Jan 14, 2021 – DoubleVerify has received Media Rating Council (MRC) accreditation for display and video rendered ad impression measurement and invalid traffic filtration in the Connected TV (CTV) media environment.
News categories: DoubleVerify, Media Rating Council, Mark Zagorski, George W. Ivie, Olga O’Donnell, Advertising, Big Data, Digital TV, OTT, USA

Philco launches Roku TV lineup in Brazil
Jan 14, 2021 – Roku (NASDAQ: ROKU) and Philco have announced a partnership that will bring the Philco Roku TV models to consumers in Brazil. The new Philco Roku TV models run the latest Roku operating system.
News categories: Roku, Philco, Arthur van Rest, Cristiane Clausen, Brazil, Digital TV, Middleware, Smart TV

TDS introduces live, streaming TV product
Jan 13, 2021 – TDS Telecom has unveiled TDS TV+, a TV product that offers live TV, On Demand and streaming services like Netflix. TDS TV+ allows customers to search, schedule, record and watch their favorite programs in one place.
News categories: TDS Telecom, Shane West, Digital TV, IPTV, Set Top Box, USA

LG announces 2021 NEXTGEN TVs
Jan 13, 2021 – LG Electronics has announced its 2021 NEXTGEN TV lineup. Unveiled at Digital CES 2021, the new 4K and 8K Ultra HD TVs represent the powerful combination of LG OLED and NEXTGEN TV technologies.
News categories: LG Electronics, Dr. Jong Kim, ATSC 3, CES2021, Digital TV, Smart TV, USA

Amazon launches mobile-only video plan in India
Jan 13, 2021 – Amazon has introduced Prime Video Mobile Edition - a mobile-only plan at an amazing introductory price of ₹89 ($1.2). Prime Video is collaborating with Bharti Airtel for the first roll-out.
News categories: Airtel, Amazon, Shashwat Sharma, Sameer Batra, Jay Marine, Gaurav Gandhi, Digital TV, India, Mobile, OTT

VUALTO event orchestration and DRM chosen for ITV Hub VOD delivery
Jan 13, 2021 – VUALTO has announced that ITV has chosen to implement VUALTO's dynamic event orchestration technology, integrated with VUALTO's scalable DRM solution, to deliver live streamed events via its ITV Hub VOD service.
News categories: VUALTO, ITV, Camilla Young, Vinay Kumar Gupta, Content Distribution, Digital TV, DRM, OTT, UK

24i integrates Float Left Roku framework with its app platform
Jan 12, 2021 – Float Left and 24i have announced that 24i will leverage the power of Float Left OTT technology to offer advanced applications on Roku. 24i has integrated Float Left's Roku framework into its Smart Apps product.
News categories: Float Left, 24i, Tom Schaeffer, Martijn van Horssen, Apps, Digital TV, OTT, Worldwide

Survey shows 27% of U.S. households plan to cut cable TV in 2021
Jan 12, 2021 – U.S. households are cancelling their cable subscriptions more rapidly than previously reported. Data from The Trade Desk (Nasdaq: TTD) shows 27% of U.S. cable TV subscribers are planning to cut their subscriptions in 2021.
News categories: The Trade Desk, Tim Sims, Advertising, Cable TV, Digital TV, Market Research, OTT, USA