Digital TV News: Pluto TV
In Sweden ad-supported video leads in weekly reach
Nov 24, 2022 – According to Mediavision's analysis of the Swedish streaming market, advertising financed free services are now the biggest category in terms of weekly reach, mainly driven by the social media platforms.
News categories:
Mediavision, Marie Nilsson, Digital TV, Market Research, Streaming, Sweden
U.S. TV usage rose again in October
Nov 17, 2022 – According to Nielsen, time spent watching TV in the U.S. climbed for the second consecutive month in October. The 2.2% monthly increase in TV consumption was underpinned by a nearly 10% jump in broadcast viewing compared to September.
News categories:
Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
Paramount+ to debut on Virgin TV in 2023
Nov 2, 2022 – Paramount+ will debut on Virgin TV in 2023. Full app integration on Virgin's set-top boxes will offer customers the opportunity to access exclusive originals, films, and TV series from Paramount's brands and production studio.
News categories:
Paramount, Virgin Media, Sarah Rose, David Bouchier, Apps, Cable TV, Digital TV, Set Top Box, UK
Streaming remains top format for U.S. audiences in September
Oct 20, 2022 – Nielsen's monthly TV and streaming snapshot for the U.S. has revealed that streaming remained the most-watched TV format in in September, capturing 36.9% of overall usage and marking another record-high share for the category.
News categories:
Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
U.S. streamers now only spend 1 in 3 hours using traditional platforms
Sep 28, 2022 – Horowitz's latest report, tracking the evolution of the TV space, finds that streamers now only spend 1 in 3 hours using traditional platforms, with the majority of their viewing time spent streaming.
News categories:
Horowitz, Adriana Waterston, Digital TV, Market Research, USA
Vevo using TripleLift for dynamic overlay ads
Sep 14, 2022 – Vevo has partnered with TripleLift to launch dynamic overlay ads, specifically for Vevo’s linear-programmed TV channels. Vevo’s overlay ads are delivered within contextually relevant content.
News categories:
TripleLift, Vevo, Michael Shields, Natalie Gabathuler-Scully, Advertising, Digital TV, Streaming, Worldwide
Norigin Media selected to validate Vevo's OTT apps
Sep 6, 2022 – Vevo has partnered with Norigin Media to validate a range of Connected TV apps across Android TV, Roku, Vizio, Fire TV, and Apple TV. Norigin Media's OTT Testing as-a-Service helps quality-assure streaming TV Apps.
News categories:
Norigin Media, Vevo, Ajey Anand, Scott Anderson, Apps, Digital TV, IBC2022, QoE, Streaming, Worldwide
Roku introduces three more Roku TV partners in Mexico
Aug 18, 2022 – Roku (NASDAQ: ROKU) has announced the arrival of new Roku TV brands in Mexico, from Aiwa, Daewoo, and Sansui. This builds on the Roku TV offering currently available in the country.
News categories:
Roku, Arthur Van Rest, Digital TV, Mexico, Smart TV, TV OS
OAN expands CTV reach with NetRange
Jul 29, 2022 – One America News Network (OAN) has announced that it is now available in the U.S. through a partnership with NetRange. A phased rollout will further expand its reach to more than 50 million NetRange equipped devices globally by year end.
News categories:
One America News, NetRange, Alex Kopacz, Apps, Digital TV, Smart TV, Streaming, USA, Worldwide
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