Digital TV News: Rob Bradley
WBD International launches first-party data platform
Aug 22, 2024 – Warner Bros. Discovery (WBD) International has launched WBD AIM, a first-party data platform for ad campaign targeting, in a number of markets in EMEA, APAC and LatAm.
News categories:
Warner Bros. Discovery, Mike Rich, Rob Bradley, Advertising, Asia, Big Data, Digital TV, Europe, Latin America, Middle-East
CNN and WBD Sports launch programmatic marketplace
May 9, 2024 – CNN International Commercial and WBD (Warner Bros. Discovery) Sports Europe have joined forces to launch WBD Connect, offering programmatic access to ad inventory on WBD platforms and channels.
News categories:
Warner Bros. Discovery, CNN International Commercial, Magnite, Mike Rich, Rob Bradley, Rebecca Ackers, Advertising, Digital TV, Worldwide
Turner consolidates international digital advertising activity
Mar 16, 2018 – Turner International is for the first time providing advertisers with a single way to activate a full suite of global, regional and local campaigns that connect with fans across Turner’s digital properties spanning over 200 countries.
News categories:
Turner International, Rani Raad, Advertising, Worldwide
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