Digital TV News: Snowflake

Barb appoints MediaSense and Snowflake for Barb Data Hub
Feb 10, 2025 – Barb is collaborating with MediaSense and Snowflake for the Barb Data Hub, a new cloud-based system for storing, processing and distributing Barb viewing data to the industry.
News categories: Barb, MediaSense, Snowflake, Caroline Baxter, Sam Tomlinson, David Fisher, Advertising, Big Data, Digital TV, Market Research, UK

DIRECTV Advertising unveils slate of product enhancements
Jun 6, 2024 – DIRECTV Advertising has unveiled a slate of product enhancements, bringing its expertise to address marketers biggest challenges, including incremental reach, privacy and brand safety.
News categories: DIRECTV Advertising, Amy Leifer, Liz Leonard, Advertising, Digital TV, USA

FOX launches expanded audience network and ad tech platform
Apr 3, 2024 – FOX Corporation (Nasdaq: FOXA, FOX) has launched its expanded audience network and ad tech platform, AdRise. AdRise will power OneFOX, FOX's cross portfolio inventory product.
News categories: FOX Corp, Tubi, Jeff Collins, Paul Cheesbrough, Advertising, Big Data, Digital TV, USA, Worldwide

Roku debuts clean room for advertisers ahead of TV Upfronts
Apr 19, 2022 – Roku (Nasdaq: ROKU) has launched a privacy-first data collaboration environment that allows advertisers and agencies to use their encrypted first-party data to implement ad campaigns with Roku, without relying on cookies or consortiums.
News categories: Roku, Louqman Parampath, Adam Gitlin, Brad Stockton, Advertising, Big Data, Digital TV, Set Top Box, Smart TV, Streaming, USA

Wurl announces cable STB software partnerships
Sep 8, 2016 – Wurl has announced a series of partnerships with key providers of cable set-top software that will showcase Wurl TV Network broadband channels at this week's International Broadcasting Convention (IBC).
News categories: Wurl, Sean Doherty, Cable TV, Digital TV, IBCShow, Middleware, Set Top Box, Worldwide

Cisco powers VOO .évasion decoder box in Belgium
Jun 9, 2015 – Cisco (NASDAQ: CSCO) has announced a collaboration with Belgian cable operator, VOO, to provide an end-to-end Videoscape solution to power the TV experience delivered through the recently announced VOO .évasion decoder box.
News categories: Cisco Systems, VOO, Joe Chow, Tamara Leemans, ANGA COM, Belgium, Cable TV, Content Distribution, Digital TV, Set Top Box

ZON goes live with ThinkAnalytics Recommendations Engine
Sep 3, 2013 – ThinkAnalytics has announced that Portugal's ZON has gone live with the ThinkAnalytics Recommendations Engine. ZON's high-end subscribers can now experience personalised recommendations and intelligent navigation, making it easier to find content.
News categories: ThinkAnalytics, ZON Multimedia, Cable TV, Content Distribution, Digital TV, Middleware, Portugal, Set Top Box

Telenet Selects Cisco Videoscape Snowflake to Provide Multiscreen Yelo TV User Experience
Mar 5, 2013 – Cisco (NASDAQ: CSCO) has announced that Telenet, a cable TV operator in Belgium, has selected the Cisco Videoscape™ Snowflake user interface to provide advanced navigation of content and services across its platform.
News categories: Cisco Systems, Telenet, Belgium, Cable TV, Content Distribution, Middleware

GET to Deliver a New Connected Entertainment Experience for Subscribers with Cisco Videoscape Unity
Mar 5, 2013 – Cisco (NASDAQ: CSCO) has announced that GET, a cable operator in Norway, has selected the Cisco Videoscape™ Unity video services delivery platform for the next generation of its service, including personalized and synchronized TV across multiple devices.
News categories: Cisco Systems, GET, Cable TV, Conditional Access, Content Distribution, Content Protection, Digital TV, Middleware, Norway, TV Everywhere