Digital TV News: Stan

DIRECTV acquires majority stake in INVIDI Technologies
Jan 15, 2025 – DIRECTV has acquired majority ownership of INVIDI, a provider of addressable TV advertising solutions that allow marketers to target specific audiences on TV without wasting ad impressions.
News categories: DIRECTV, INVIDI Technologies, Amy Leifer, Advertising, Digital TV, MandA, USA

Telly partners with Sensory on speech-to-text for TVs
Jan 15, 2025 – Telly has partnered with Sensory on speech-to-text technology that allows users to speak naturally to their TV without the need for memorizing scripts or specific vocabularies.
News categories: Telly, Sensory, Inc, Sascha Prueter, Todd Mozer, Digital TV, Smart TV, USA, UX

Verimatrix launches DVB ReAccess over-the-air CAS retrofit solution
Jan 14, 2025 – Verimatrix (Paris: VMX) has announced DVB ReAccess. DVB ReAccess is an OTA CAS retrofit solution that can be downloaded over the air into deployed devices as a replacement of an incumbent CAS.
News categories: Verimatrix, Cartesian, Dr. Klaus Schenk, Broadcast, Conditional Access, Digital TV, Worldwide

Magnite to power programmatic on Samsung TV Plus in Southeast Asia
Jan 15, 2025 – Magnite (Nasdaq: MGNI) has strengthened its partnership with Samsung Ads to power programmatic advertising on Samsung TV Plus inventory in Singapore, the Philippines and Thailand for the first time.
News categories: Magnite, Samsung, Gavin Buxton, Alex Spurzem, Advertising, Digital TV, Philippines, Singapore, Streaming, Thailand

Comscore expands local currency deal with Coastal Television
Jan 14, 2025 – Comscore (NASDAQ: SCOR) has expanded its agreement with Coastal Television to include Comscore's Advanced Audience data which allows marketers to target audiences based on behaviour.
News categories: Comscore, Coastal Television, Steve Bagdasarian, Bill Fielder, Advertising, Big Data, Broadcast, Digital TV, USA

Oi sells pay TV operations to Mileto Tecnologia
Jan 9, 2025 – Oi and Mileto have agreed the sale of Oi's pay TV operations to a special purpose company, which will then be sold, after approval by the Judicial Reorganization Court, in a competitive process.
News categories: Oi S.A., Brazil, Digital TV, IPTV, MandA

7.4% of households in Portugal use DTT exclusively
Jan 13, 2025 – According to an ANACOM report on how people access TV in Portugal, in 2024 around 7.4% of households exclusively used DTT, while 16.2% of households simultaneously accessed Pay TV and DTT.
News categories: ANACOM, Digital TV, Market Research, Portugal, Terrestrial

Hyundai Mobis debuts holographic in-car head-up display at CES
Jan 9, 2025 – Hyundai Mobis introduced a full-windshield holographic display at CES. The system operates without physical screens, offering a next-generation approach to information display in vehicles.
News categories: Hyundai Mobis, Automotive, CES2025, UX, Worldwide

LG and Samsung unveil TheTake-powered shoppable TV at CES
Jan 7, 2025 – TheTake has announced partnerships with LG and Samsung for its AI-powered shoppable TV technology. At CES, LG showcased a 'Click to Search' shopping feature powered by TheTake's technology.
News categories: TheTake, LG Electronics, Samsung, Tyler Cooper, Advertising, CES2025, Digital TV, Smart TV, TV OS, USA, UX