Digital TV News: Strong Technology

TStv Africa acquires MYTV
Aug 12, 2021 – TStv has reached an agreement with Strong Technology for the migration of MYTV customers on SRT 497S-HEVC decoders to TStv Africa. MY TV will cease broadcasting on September 1, 2021.
News categories: TStv Africa, Strong Technology, My TV Africa, Dr. Bright Echefu, Digital TV, MandA, Nigeria, Satellite, Set Top Box

Magnite acquires CTV ad serving platform SpringServe
Jul 1, 2021 – Magnite (Nasdaq: MGNI) has acquired SpringServe. SpringServe's technology manages multiple aspects of video advertising for CTV publishers such as inventory routing, customized ad experiences, and advanced podding logic.
News categories: Magnite, SpringServe, Michael Barrett, Joseph Hirsch, Christo Owen, Brian Hunt, Travis Hockersmith, Advertising, Digital TV, MandA, Streaming, USA

Smart AdServer acquires CTV and video ad platform DynAdmic
Jun 30, 2021 – Smart AdServer has announced the acquisition of DynAdmic. DynAdmic's proprietary audio and video content recognition technology offers advertisers a unique cookie-free contextual targeting solution.
News categories: Smart AdServer, DynAdmic, Arnaud Creput, Stéphane Bonjean, Bruno Champion, Advertising, Digital TV, MandA, Streaming, Worldwide

Discovery acquires assets of adtech start-up AdSparx
Sep 22, 2020 – Discovery (Nasdaq: DISCA, DISCB, DISCK) has announced that it has acquired the assets of AdSparx, a start-up offering a cloud-based platform for server side in-stream dynamic ad insertion (DAI).
News categories: Discovery, AdSparx, Avi Saxena, Advertising, Big Data, Digital TV, India, MandA, Streaming, USA

Amagi delivers 30+ live and linear channels on The Roku Channel
Jul 29, 2020 – Amagi has announced that it now delivers 30+ live and linear channels to The Roku Channel, with Amagi delivering brands such as beIN, Buzzr, Cinedigm, Condé Nast, MGM, PeopleTV, Tastemade, TYT Network, and Yahoo Finance, among others.
News categories: Amagi, Roku, Srinivasan KA, Ashley Hovey, Content Distribution, Digital TV, Streaming, Worldwide

Qwest TV partners with Amagi for connected TV distribution
Jun 24, 2020 – Amagi has announced that Qwest TV – the largest VOD catalogue dedicated to jazz, soul, funk, classical and world music - has partnered with Amagi to distribute and monetize its music content to CTV platforms.
News categories: Amagi, Qwest TV, Srinivasan KA, Réza Ackbaraly, Content Distribution, Digital TV, Streaming, Worldwide

Rubicon Project and Telaria agree to combine
Dec 19, 2019 – Rubicon Project (NYSE:RUBI) and Telaria (NYSE: TLRA) have entered into a definitive agreement to combine in a stock-for-stock merger. The transaction will create the world's largest independent sell-side advertising platform, poised to capture growth in CTV.
News categories: Telaria, Rubicon Project, Mark Zagorski, Michael Barrett, Advertising, Big Data, Digital TV, MandA, Streaming, USA, Worldwide

Inside Secure to acquire Verimatrix
Dec 5, 2018 – Inside Secure (Paris: INSD) has entered into an exclusivity agreement to acquire Verimatrix. The transaction will lead to the creation of a powerhouse in software-based security with significant penetration of the entertainment market.
News categories: Inside Secure, Verimatrix, Amedeo D'Angelo, Tom Munro, Big Data, Content Protection, Digital TV, MandA, Smart Home, Worldwide

Video Services Analytics market to double over the next five years
Jul 20, 2017 – ABI Research has forecast that the market for analytics within Pay TV services will grow by 105% in the next five years as Pay TV companies start to transform their products to support an analytical focus.
News categories: ABI Research, Sam Rosen, Big Data, Digital TV, Market Research, Worldwide