Digital TV News: TVB

Freeview UK multiplex licences renewed until 2034
Aug 17, 2021 – The government has announced that it is extending the five national multiplex licences for the UK's Digital Terrestrial Television (DTT) platform - better known as Freeview - until 2034.
News categories: Freeview, Content Distribution, Digital TV, Terrestrial, UK

Comscore and TVB announce TV measurement renewal
Mar 16, 2021 – Comscore (Nasdaq: SCOR) has announced a renewal agreement to provide U.S. local TV trade association, TVB, with audience information including Comscore’s Advanced Automotive Demographics segments.
News categories: Comscore, TVB, Steve Walsh, Advertising, Big Data, Digital TV, USA

TVbeat to provide audience insights for OSN
Mar 2, 2021 – OSN is to use TVbeat's TV SaaS Framework services, in a step that will strengthen OSN’s position as a data-driven network and enable it to better address shifting viewership behaviour and trends in the MENA region.
News categories: TVbeat, OSN, Abbas D. Tahzib, Devrim Melek, Big Data, Digital TV, Middle-East, Satellite, Set Top Box

Sky Media appoints TVbeat as TV data verification partner
Jan 21, 2021 – Sky Media and TVbeat have further expanded their partnership to include TV data verification. Sky Media has appointed TVbeat to ingest, process and harmonise data from various sources across their technology stack.
News categories: TVbeat, Sky Media, Robert Farazin, Martin Leach, Big Data, Digital TV, Satellite, Streaming, UK

ITV launches Planet V addressable advertising platform
Oct 5, 2020 – ITV's advertising platform, Planet V has gone live. Planet V gives advertisers and agencies control over the planning, purchasing and reporting of their campaigns across ITV’s VOD service, the ITV Hub.
News categories: ITV, Amobee, Rhys McLachlan, Ryan Jamboretz, Advertising, Big Data, Digital TV, Streaming, UK

StarHub TV+ service and set-top box launched
Sep 10, 2020 – StarHub has announced StarHub TV+ is an all-in-one offering giving customers streaming services, apps and TV programmes through a single platform. The service is supported by a new StarHub TV+ Box bsaed on Android TV.
News categories: StarHub, Johan Buse, Android TV, Digital TV, Fibre, Set Top Box, Singapore, TV Everywhere

NLogic and TVbeat bring holistic TV ad management to Canada
Jun 25, 2020 – NLogic has entered into a partnership with TVbeat that will allow NLogic to expand its offerings for the broadcast industry and OTT providers by enabling a complete picture of TV advertising inventory across multiple platforms and data sources.
News categories: NLogic, TVbeat, David Phillips, Abbas Tahzib, Advertising, Big Data, Canada, Digital TV

U.S. consumers spend more time with TV than all other ad-supported media
Feb 26, 2020 – GfK, in collaboration with TVB, has announced preliminary results from the 2020 Media Comparisons Study. Key findings indicate American consumers spend more time with television than all other ad-supported media platforms.
News categories: TVB, GfK, Steve Lanzano, Digital TV, Market Research, USA

Hearst Television moves to impressions-based selling of Local TV ad inventory
Sep 18, 2019 – Hearst Television has announced that its stations will begin transacting advertising-sales agreements based on audience impressions – a metric reflecting a program's viewer numbers and the common audience-measurement currency for video-viewing platforms.
News categories: Hearst Television, Jordan Wertlieb, Eric Meyrowitz, Advertising, Digital TV, USA