Digital TV News: Tata Elxsi

Tata Elxsi and INVIDI partner on addressable advertising for Pay-TV operators
Sep 15, 2023 – Tata Elxsi has partnered with INVIDI to provide brands and advertisers with enhanced audience targeting capabilities, driving more impactful campaigns, less wasted reach, and better return on ad investment.
News categories: Tata Elxsi, INVIDI, Nitin Pai, Prasad Sanagavarapu, Advertising, Digital TV, Worldwide

Tata Elxsi and Ateme offer pre-integrated FAST deployment solution
Sep 13, 2023 – Tata Elxsi has announced an alliance with Ateme to deliver a pre-integrated FAST channel deployment solution, combining Tata Elxsi's OTT delivery platform with Ateme's SSAI technology.
News categories: Tata Elxsi, Ateme, KP Sreekumar, Ahmed Swidan, Advertising, Content Distribution, Digital TV, Streaming, Worldwide

Tata Elxsi powers entertainment experience for OSNtv subscribers
May 18, 2023 – Tata Elxsi and OSN have collaborated to develop OSNtv Box, an Android device delivering Pay TV and OTT services in one place. The box is powered by Tata Elxsi's AndroidTV solution suite.
News categories: Tata Elxsi, OSN, Tarun Joshi, Devrim Malak, Digital TV, Middle-East, Middleware, QoE, Satellite, Set Top Box, UX

RDK surpasses 100 million device deployments
Sep 7, 2022 – RDK Management (RDK) has announced details about the continued adoption of the RDK open source software platform used to power CPEs from service providers worldwide. The number of RDK devices deployed globally rose to 100 million, up from 80 million last year.
News categories: RDK Management, Jason Briggs, Digital TV, Gateway, Market Research, RDK, Set Top Box

Tata Elxsi launches UI/UX application framework for RDK STBs
Dec 15, 2020 – Tata Elxsi has expanded its portfolio of RDK offerings by developing an end-to-end, full-stack UI/UX solution or reference application framework for RDK Video Accelerator set-top boxes (STBs).
News categories: Tata Elxsi, RDK, KP Sreekumar, Steve Heeb, Digital TV, RDK, Set Top Box, UX, Worldwide

Tata Elxsi selected as certified 3PL partner for Google Widevine
Oct 15, 2020 – Tata Elxsi has announced its selection as a 3PL certification partner for Google Widevine, to deliver secure premium content protection for Broadcast, Media, Consumer Electronics and Automotive applications.
News categories: Tata Elxsi, Widevine, Nitin Pai, Brian Baker, Content Protection, Streaming, Worldwide

INVIDI extends addressable TV partnership with Tata Elxsi
Aug 3, 2020 – INVIDI Technologies and Tata Elxsi have announced an expansion of their relationship to bring addressable television capabilities to pay TV operators in India, Asia-Pacific and MEA.
News categories: INVIDI, Tata Elxsi, Prasad Sanagavarapu, Nitin Pai, Advertising, Big Data, Digital TV, India, Satellite, Set Top Box

'Tapering subscriber acquisitions' for Dish TV India in 4Q 2019
Feb 12, 2020 – Dish TV India (BSE: 532839, NSE: DISHTV, LSE: DTVL) has reported results for the quarter ended December 31, 2019. Dish TV India witnessed tapering subscriber acquisitions in the period post Diwali.
News categories: Dish TV India, Digital TV, India, Satellite

Dish TV India updates UI on Dish SMRT and d2h Magic devices
Dec 20, 2019 – Dish TV India has announced the roll-out of 'Orbit', an updated user interface for its recently launched SMRT and Magic range of connected products. Dish TV collaborated with Tata Elxsi on the creation of the UX enhancements.
News categories: Dish TV India, Tata Elxsi, Anil Dua, Narendra Ghate, Digital TV, India, Satellite, Set Top Box, UX