Digital TV News: Vlasta Roškotová

Nielsen Admosphere to implement cross-platform TV audience measurement in the Czech Republic
Jul 1, 2022 – The Association of Television Organisations (ATO) and Nielsen Admosphere have signed the agreement on implementing cross-platform TV audience measurement in the Czech Republic for the upcoming five-year period (2023-2027).
News categories: Asociace televizních organizací, Nielsen Admosphere, Vlasta Roškotová, Tereza Šimečková, Advertising, Big Data, Czech Republic, Digital TV