Digital TV News: Caroline Baxter
Barb issues tender seeking TV viewing data sources
May 16, 2024 – Barb has issued an invitation to tender for the next iteration of its audience measurement service, looking for contractors to provide sources of TV viewing data that can enhance its panel data.
News categories:
Barb, Caroline Baxter, Advertising, Big Data, Digital TV, UK
Barb issues invitation to tender for new audience measurement initiative
May 1, 2024 – Barb has issued an invitation to tender (ITT) for the next iteration of its audience measurement service, which aims to extend Barb's integration of big data and panel data.
News categories:
Barb, Caroline Baxter, Advertising, Big Data, Digital TV, UK
Barb awards metadata, interim overnight programme and commercial logs contracts
Dec 4, 2023 – Barb has awarded three contracts for its audience measurement service: metadata and interim overnight programme logs to MetaBroadcast and interim overnight commercial spot logs to Clearcast.
News categories:
Barb, MetaBroadcast, Clearcast, Caroline Baxter, Jamie Mackinlay, David Joel, Advertising, Big Data, Digital TV, Market Research, UK
Barb issues invitation to tender for Establishment Survey contract
Oct 20, 2023 – Barb has issued an invitation to tender to run its Establishment Survey. The survey collects data on UK households to ensure that the Barb panel accurately reflects the UK population.
News categories:
Barb, Caroline Baxter, Advertising, Digital TV, Market Research, UK
Latest News
- Streaming video revenues in MENA to surpass $1.2bn in 2024
- Orange France upgrades set-top box with SoftAtHome
- ZTE launches B866V6N 4K AI-SR set-top box
- Tucson television stations launch NEXTGEN TV services
- Cloud TV 3.0 Smart TV operating system released
- Ateme powers TVRI's transition to 4K UHD OTT
- Five million pirates in the Nordics
- WSC Sports introduces three new fan personalization products
- Sky Stream available in Italy from June 3rd
- Irdeto certifies security on latest Amlogic HD broadcast chipsets
- LG Automotive Content Platform features in new Kia EV
- Netflix publishes July to December 2023 viewing report
- MySat launches bouquet of Arabic TV channels on AsiaSat 9 for Australia
- Ad server from SAS powers advertising on ITVX
- Multiplay service revenue in India to grow at 4.5% CAGR
- Atlas proposes buying all outstanding shares in Millicom
- Cyfrowy Polsat contract pay TV RGUs down 147,000 YoY in Q1
- CANAL+ launches TV+ streaming service
- Mangomolo powers SABC+ video platform expansion
- Accedo supports extension of ITVX to Sony PlayStation