Digital TV News: Appear
Netflix publishes July to December 2023 viewing report
May 23, 2024 – Netflix has published the second edition of its What We Watched: A Netflix Engagement Report, capturing Netflix viewership from July to December 2023, covering 99% of all viewing on Netflix.
News categories:
Netflix, Digital TV, Market Research, Streaming, Worldwide
Allen Media Group offers in-stream 'Frame' ads with BrightLine
May 20, 2024 – Allen Media Group (AMG) has launched an in-stream 'Frame' ad format on its The Weather Channel, Local Now and HBCU Go apps, powered by streaming ad technology from BrightLine.
News categories:
BrightLine, Allen Media Group, Robert Aksman, Byron Allen, Advertising, Digital TV, USA, UX
Fubo unveils new CTV ad offerings at 2024 IAB NewFronts
May 1, 2024 – FuboTV (NYSE: FUBO) announced during IAB NewFronts a suite of four new CTV ad units, expanding the volume and variety of the company's ad offerings.
News categories:
Fubo, Dina Roman, Advertising, Digital TV, NewFronts, Streaming, USA
30% of EU SVOD viewing time goes to content from the EU plus UK
Mar 28, 2024 – The European Audiovisual Observatory has published reports analysing the consumption of films and TV seasons on SVOD, and the offer of films and TV seasons in VOD catalogues, in the EU.
News categories:
European Audiovisual Observatory, JustWatch, Goldmedia, Christian Grece, Jean-Augustin Tran, Digital TV, EU, Market Research, Streaming, UK
U.S. TV viewing hits four-year high in January
Feb 20, 2024 – Nielsen's January 2024 report of The Gauge has revealed that January TV viewing levels soared with January producing nine of the 10 highest daily streaming levels ever.
News categories:
Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
Ad tiering pays off as 36% of U.S. subscribers upgrade to avoid ads
Feb 20, 2024 – According to a report from Bango, the launch of ad-funded tiers has driven more than a third of U.S. subscribers (36%) to upgrade their services.
News categories:
Bango, Paul Larbey, Advertising, Digital TV, Market Research, Streaming, USA
DISH Media partners with PubMatic on programmatic for SLING TV
Feb 15, 2024 – PubMatic (Nasdaq:PUBM) has announced a partnership with DISH Media (NASDAQ:SATS) that allows SLING TV to tap into PubMatic's supply path partnerships to access demand via private marketplace deals.
News categories:
PubMatic, DISH Media, Nicole Scaglione, Andrew Tint, Brad Stockton, Advertising, Big Data, Digital TV, Streaming, USA
Everyone TV reveals Freely UI and features
Feb 5, 2024 – Everyone TV has announced that Freely will launch in Q2 2024, and has offered a first glimpse at the UI and features of the streaming service. Vestel has been added as a smart TV partner.
News categories:
Everyone TV, Vestel, Sarah Milton, Carl Pfeiffer, Atinc Ogut, Digital TV, Smart TV, Streaming, Terrestrial, UK, UX
Telly premieres new AI capabilities at CES
Jan 9, 2024 – Telly has released a slate of announcements at CES, including previewing one of its AI innovations - Telly’s new voice assistant powered by ChatGPT.
News categories:
Telly, Advertising, CES2024, Digital TV, Smart TV, USA, UX
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