USA (United States of America) Digital TV News

Comcast introduces Peacock, Netflix, Apple TV+ streaming bundle
May 21, 2024 – Comcast has announced Xfinity StreamSaver, a streaming bundle of Apple TV+, Netflix and Peacock, offering entertainment from the best streaming apps at an unparalleled value.
News categories: Comcast, Dave Watson, Digital TV, Streaming, USA

Xperi debuts TiVo One cross-screen ad platform
May 21, 2024 – TiVo (NYSE:XPER) has added to the capabilities of the Xperi media platform with the launch of the TiVo One ad platform, combining ad inventory across multiple end-points in the home and the car.
News categories: Xperi, Jon Kirchner, Mike Laband, Advertising, Digital TV, In-Car, IPTV, Smart TV, TV OS, USA, Worldwide

Allen Media Group offers in-stream 'Frame' ads with BrightLine
May 20, 2024 – Allen Media Group (AMG) has launched an in-stream 'Frame' ad format on its The Weather Channel, Local Now and HBCU Go apps, powered by streaming ad technology from BrightLine.
News categories: BrightLine, Allen Media Group, Robert Aksman, Byron Allen, Advertising, Digital TV, USA, UX

Netflix to launch in-house ad technology platform
May 15, 2024 – At Netflix's 2024 Upfront presentation, Amy Reinhard, Netflix's President of Advertising, announced that the company will launch an in-house advertising technology platform by the end of 2025.
News categories: Netflix, Amy Reinhar, Advertising, Digital TV, Streaming, USA, Worldwide

20% of US internet households subscribe to a gaming service
May 14, 2024 – Parks Associates research finds that 89% of U.S. internet households subscribe to a streaming video service, with one in five households subscribing to a gaming service.
News categories: Parks Associates, Jennifer Kent, Digital TV, Gaming, Market Research, Streaming, USA

Comcast to offer discounted Peacock, Netflix, Apple TV+ bundle
May 14, 2024 – Speaking at a MoffettNathanson conference, Comcast's chief executive Brian Roberts said that Comcast is to launch a three-way streaming bundle comprising Peacock, Netflix and Apple TV+.
News categories: Comcast, Brian Roberts, Digital TV, Streaming, USA

Nielsen launches The Media Distributor Gauge
May 14, 2024 – Nielsen has launched The Media Distributor Gauge, a cross-platform view of total TV consumption across broadcast, cable and streaming, aggregated and ranked by media company.
News categories: Nielsen, Karthik Rao, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA

VinFast first with Sony Pictures in-car service
May 10, 2024 – VinFast Auto has launched Sony Pictures Entertainment's new online service, RIDEVU, on its VF 8 electric car model in the US. RIDEVU offers access to a selection of over 2,000 movies.
News categories: VinFast, Sony Pictures, David Duncan, Pete Wood, Apps, Canada, Digital TV, In-Car, Streaming, USA

Warner Bros. Discovery adds 2 million DTC subscribers in 1Q 2024
May 9, 2024 – Warner Bros. Discovery (Nasdaq: WBD) has reported results for the quarter ended March 31, 2024. Global DTC subscribers were 99.6 million at the end of Q1, an increase of 2.0 million versus Q4.
News categories: Warner Bros. Discovery, David Zaslav, Digital TV, Results, Streaming, Subscribers, USA, Worldwide