Digital TV News: WeTV
Ad-supported streaming delivers scale for brands in Southeast Asia
Nov 14, 2023 – Magnite (NASDAQ: MGNI) research finds that ad-supported streaming delivers scale and impact for brands in Southeast Asia, with 71% of TV viewers in the region watching ad-supported streaming.
News categories:
Magnite, Advertising, Asia, Digital TV, Market Research, Streaming
MPA releases 1H 2023 Southeast Asia online video report
Aug 2, 2023 – According to Media Partners Asia, the SE Asia region added only 7,000 net new SVOD subscriptions in 1H 2023, a marked slowdown from more than 7.0 million in 2H 2022 and 3.7 million in 1H 2022.
News categories:
Media Partners Asia, Vivek Couto, Asia, Digital TV, Market Research, Streaming
Astro adds WeTV to its Ultra Box
May 23, 2023 – Astro has added WeTV, a streaming service from Tencent, to its Ultra Box. Astro customers can access the entertainment content by adding WeTV VIP to their Astro subscription.
News categories:
Astro, WeTV, Apps, Digital TV, Malaysia, Set Top Box
Comcast introduces NOW TV in the U.S.
May 23, 2023 – Comcast has unveiled NOW TV, a streaming service that includes 40+ live channels from A&E, AMC, Hallmark and Warner Bros. Discovery, plus 20+ FAST channels from NBC, Sky and Xumo Play, and a subscription to Peacock Premium.
News categories:
Comcast, Dave Watson, Digital TV, Streaming, USA
Premium online video rebounds in Southeast Asia
Nov 22, 2022 – Vidio's live sports, Prime Video's SE Asia push and robust demand for Netflix, Disney+ Hotstar and Viu have contributed to a rebound across premium video subscribers and viewership in Q3 2022, according to MPA.
News categories:
Media Partners Asia, Dhivya T, Asia, Digital TV, Market Research, Streaming
Asia Pacific online video revenue to grow to $73 billion by 2027
Jul 25, 2022 – Analysis released by Media Partners Asia (MPA) has indicated that total Asia Pacific online video industry revenue will grow by 16% year-on-year in 2022 to reach $49.2 billion. SVOD will contribute 50%; UGC AVOD, 37% and Premium AVOD, 13%.
News categories:
Media Partners Asia, Vivek Cout, Asia, Digital TV, Market Research, Streaming
Tencent Video available in NetRange Smart TV app store
Jun 30, 2022 – NetRange has announced that it has been selected by Tencent Video to power the international expansion of its WeTV service by reaching new Smart TV and connected device users through the NetRange Smart TV App Store.
News categories:
ACCESS CO, NetRange, WeTV, Michi Uemetsu, Apps, China, Digital TV, Smart TV, Streaming, Worldwide
Southeast Asia added 2.8 million SVOD subscriptions in Q1 2022
May 31, 2022 – Southeast Asia (SEA) added 2.8 million net new SVOD subscriptions in Q1 2022 to reach an aggregate customer base of 39.5 million total subs, according to analysis published by Media Partners Asia (MPA).
News categories:
Media Partners Asia, Vivek Couto, Asia, Digital TV, Market Research, Streaming
OTT players in SE Asia announce support for Unified ID 2.0
Dec 9, 2021 – The Trade Desk (NASDAQ: TTD) has announced that the Unified ID 2.0 initiative has expanded into SE Asia with its adoption by leading OTT platforms in the region. Unified ID 2.0 is a privacy-conscious identifier built from hashed and encrypted email addresses.
News categories:
The Trade Desk, Bihao Pan, Advertising, Asia, Big Data, Digital TV, Streaming
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