Digital TV News: Beachfront
Pixalate releases Q4 2023 CTV SSP market share reports
Feb 28, 2024 – Pixalate has released Q4 2023 reports ranking SSPs based on their share of open programmatic ads sold on apps in the Apple TV, Roku, Samsung TV Smart Hub and Amazon Fire TV app stores.
News categories:
Pixalate, Advertising, Digital TV, Europe, Latin America, Market Research, North America, Streaming
Pixalate releases global H2 2023 SSAI benchmark report
Jan 17, 2024 – Pixalate has released its H2 2023 Server-Side Ad Insertion (SSAI) benchmark report, analyzing the state of SSAI implementation across top Connected TV (CTV) platforms.
News categories:
Pixalate, Amit Shetty, Advertising, Digital TV, Market Research, Worldwide
Beachfront releases part two of CTV Marketplace Insights Report
Aug 30, 2023 – Beachfront has released the second installment of its CTV Marketplace Insights Report, providing insights into the rapidly evolving CTV and OTT advertising landscape.
News categories:
Beachfront, Amit Nigam, Advertising, Digital TV, Market Research, Streaming, USA
Pixalate releases Q2 2023 SSP rankings for Connected TV
Aug 2, 2023 – Pixalate has released its Q2 2023 SSP rankings for Connected TV, featuring the top SSPs by open programmatic advertising market share for apps on the Samsung, Roku and Fire TV app stores in June 2023.
News categories:
Pixalate, Advertising, Asia, Digital TV, Europe, Latin America, North America, Smart TV, Streaming
Spectrum Reach taps Beachfront for programmatic monetization of convergent TV
Jun 7, 2023 – Spectrum Reach (NASDAQ:CHTR) and Beachfront have partnered enabling Spectrum Reach to serve programmatic ads across traditional set-top box TV, CTV and online video platforms in a privacy-focused manner.
News categories:
Beachfront, Spectrum Reach, Chris Maccaro, Rob Klippel, Advertising, Cable TV, Digital TV, Set Top Box, Streaming, USA
Harmonic unveils addressable advertising SaaS for sports streaming
Apr 16, 2023 – Harmonic (NASDAQ: HLIT) has launched a server-side ad insertion (SSAI) SaaS that is fully cloud-based, enabling targeted addressable advertising at scale for video streaming.
News categories:
Harmonic, Gil Rudge, Advertising, Content Distribution, Digital TV, NABShow, Streaming, Worldwide
More TV programmers tap Beachfront and Canoe to optimize ad revenues
Oct 6, 2022 – Beachfront and Canoe Ventures have announced that a growing list of TV programmers are adopting Beachfront's unified ad serving technology alongside Canoe's Service Assurance offering.
News categories:
Beachfront, Canoe Ventures, Chris Maccaro, Mark Shepard, John Fant, Adam Mimnagh, Stevan Levy, Advertising, Digital TV, USA
DISH Media partners with SeaChange and Beachfront on linear programmatic
Sep 12, 2022 – DISH Media (NASDAQ: DISH) has announced a solution enabling advertisers to access linear TV inventory through a real-time, programmatic buying model. National Linear Programmatic (NLP) will work across DISH TV's 7+ million households in the US.
News categories:
DISH Media, Beachfront, SeaChange, Viant, Kevin Arrix, Chris Maccaro, Chris Klimmer, Jonathan Ahuna, Advertising, Digital TV, USA
VIZIO announces first certified OAR technology partners
Jul 1, 2021 – VIZIO (NYSE: VZIO) has announced that LTN, Beachfront, FreeWheel, INVIDI, Google, Adcuratio and Extreme Reach are compliant with Open Addressable Ready (OAR) specifications and are certified to enable OAR campaigns.
News categories:
VIZIO, Zeev Neumeier, Malik Khan, Ben Abbatiello, Stefan Maris, Bruce Anderson, Peentoo Patel, Advertising, Digital TV, Smart TV, Streaming, USA
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