Digital TV News: Tereza Šimečková
Nielsen Admosphere to implement cross-platform TV audience measurement in the Czech Republic
Jul 1, 2022 – The Association of Television Organisations (ATO) and Nielsen Admosphere have signed the agreement on implementing cross-platform TV audience measurement in the Czech Republic for the upcoming five-year period (2023-2027).
News categories:
Asociace televizních organizací, Nielsen Admosphere, Vlasta Roškotová, Tereza Šimečková, Advertising, Big Data, Czech Republic, Digital TV
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