Altice France unveils SFR Box 8Thursday, July 18th, 2019
The SFR Box 8 experience arrives
PARIS — SFR today unveils the SFR Box 8, created and produced by Altice Labs. France will be the first country in which Altice will market the box as of August 20, 2019.
An ultra connected box responding to the new uses in the home
With the integrated SFR voice assistant, the SFR Box 8 TV becomes the heart of the connected home by responding to voice commands, enabling users to:
- Turn on the TV, turn it off, search, zap, start a program, and much more, without using the remote
- Manage all the connected objects (lights, sockets, cameras) in the house thanks to the forthcoming SFR Home system
In addition to the “OK SFR” voice assistant, the SFR Box 8 will soon include the Alexa version from Amazon. It will be enough to say “Alexa” to access all the functions offered by the world’s leading voice assistant.
Equipped with stereo speakers, the SFR Box 8’s connected sound system facilitates listening to music in the home, with access for example directly from a Napster playlist.
An ultra-innovative television experience, cinema quality pictures and sound
Equipped with 4K HDR Dolby Vision® and Dolby Atmos®, the SFR Box 8 incorporates technologies that show movies with incomparable picture and sound quality. 4K HDR technology with Dolby Vision goes even further than the standard 4K by offering a more accurate image, with more colors, brightness and contrast levels unavailable before. In addition, Dolby Atmos technology promotes true sound immersion and gives an unmatched realism effect.
The TV interface has a new look to simplify and streamline navigation through the rich content of the SFR offer. Thanks to a new immersive and personalized interface, each user is offered recommended programs based on their previous usage.
The experience is also reflected in the new SFR TV app (available in the App Store and the Android Store) featuring innovative features such as remote recording and playback of programs on any screen, anywhere, and anytime.
SFR provides the opportunity to experience its best-of-breed technology with premium content such as RMC Sport, Canal+ or Netflix and exclusive Discovery channels (Discovery Channel, Discovery ID …) and NBCUniversal (Syfy, 13th Street, E!).
France’s first box with WiFi 6
The new SFR Box 8 benefits from the latest generation Wi-Fi, WiFi 6, and intelligent WiFi that offers the best performance with:
- a theoretical cumulative max WiFi rate multiplied by 3.6
- optimal coverage of all rooms in the home thanks to smart WiFi and future WiFi repeaters
Grégory Rabuel, SFR Executive Director and Enterprise: “With the SFR Box 8 experience, we will offer all our customers a new standard in the market: connected devices, smart home, cinema quality pictures and sound. The only box on the market equipped with the latest generation of WiFi, WiFi 6, and incorporating all the new features expected by users such as voice assistance, the SFR Box 8 and its multi-screen interface will bring a new experience to the home.”
The SFR Box 8 will be available for FTTH and ADSL starting August 20, and for FTTB starting October 8.