ADB delivers hybrid HD set-top box for ITI NeovisionSaturday, September 12th, 2009
ADB set-top box to create a new, high definition, multi-room, consumer TV experience for ITI Neovision
GENEVA, Switzerland — Advanced Digital Broadcast (SIX:ADBN), a leading supplier of technology to the global digital television industry, today announced that it will deliver one of its next generation hybrid set-top boxes to ITI Neovision (Luxembourg: ITIH), to help strengthen ITI Neovision’s satellite pay-TV service ‘n’s leadership in the fast-changing Polish DTH market. The ADB-5720SX is a new hardware and software platform, engineered to meet operator’s specific requirements. It offers a completely new user interface that makes accessing and viewing content particularly enjoyable.
Using the ADB-5720SX, ‘n’ will create a new enhanced consumer TV experience to more than 500,000 subscribers. This will include access to a broader range of channels in high definition, VOD and gaming. The set-top box will also allow consumers to watch their videos stored on a range of networked devices through the TV screen, while internet connectivity will enable them to view internet content and access social networking sites.
“n has always been looking for innovation and being the first to market with new digital TV services,” explains Maciej Sojka, CEO of ITI Neovision. “With our new nbox, we wanted something that would give our customers access to the widest range of video content from all of their networked devices, but make the user experience as easy as possible. ADB has provided a state-of-the-art, pre-integrated hardware and software solution that has saved us time and money – not to mention the pain of having to make systems from multiple vendors work together.”
“Creating a completely new hybrid set-top box to deliver the services and functionality that ITI Neovision requested is the kind of challenge that we like at ADB”, says Francois Pogodalla, Chief Executive Officer. “It is a great chance for us to work with such a demanding and successful customer as ITI Neovision. We have unparalleled time-to-market capabilities when it comes to integrating new technologies into deployable products. This is because we control the entire software stack, from the low level operating system, up to the high-end applications. The new generation chipsets that are coming to the market combined with our full set of software solutions provides us with powerful products. I am confident ITI Neovision’s customers will find this enhanced TV experience enjoyable”
The new box will be available to consumers from early October.