Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

Western Europe to gain over 100 million SVOD subscribers by 2025
Sep 21, 2020 – According to Digital TV Research, Western Europe will have 191 million SVOD subscriptions in 2025, more than double the 90 million seen at end-2019. About 35 million will be added in 2020 alone, with Covid having a major effect.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, OTT, Subscribers

VR headset market expected to grow despite short-term decline
Sep 16, 2020 – As the world continues to deal with the pandemic, the market for virtual reality (VR) headsets is expected to decline 6.7% in 2020 before returning to double-digit growth of 46.2% in 2021, according to IDC.
News categories: IDC, Digital TV, Market Research, VR, Worldwide

Pay TV in Portugal grows 4.1% YoY in 1H 2020
Sep 16, 2020 – According to Anacom, in Portugal in the first half of 2020, around 89.3% of households had pay TV, 3.3 percentage points more than the previous year. The number of subscribers was 4.15 million, up 165,000 (+4.1%) year-on-year.
News categories: Anacom, Digital TV, Market Research, Portugal, Subscribers

Finns prefer to watch streaming services on the TV
Sep 15, 2020 – A TV screen is still the most popular choice for keeping up with the content in paid streaming services, according to DNA’s Digital Lifestyle survey. The TV is still the most common viewing device in the home.
News categories: DNA, Mervi Rouvinen, Digital TV, Finland, Market Research, OTT, Set Top Box

Eastern Europe SVOD subscriptions to more than double
Sep 14, 2020 – According to Digital TV Research, Eastern Europe will have 26.42 million paying SVOD subscriptions in 2025 - more than double from the 10.26 million recorded at end-2019. Russia will generate 4.8 million of the growth.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, OTT, Subscribers

MENA SVOD subscriptions to grow 148% by 2025
Sep 10, 2020 – According to Digital TV Research, there will be 27.16 million paying SVOD subscriptions in the Middle East and North Africa by 2025, up from 10.95 million recorded at end-2019.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Middle-East, OTT

OzTAM adds co-viewing to BVOD reporting
Sep 10, 2020 – OzTAM has introduced CTV co-viewing data to its VPM Report. The enhancement evolves the VPM service from a 1:1 people-to-device measure for BVOD to reflect that people often watch BVOD content together on a CTV.
News categories: OzTAM, Doug Peiffer, Advertising, Australia, Big Data, Digital TV, Market Research, OTT

One million customers for RCN, Grande and Wave
Sep 9, 2020 – RCN, Grande and Wave, providers of high-speed internet, digital TV and phone services across seven of the top 10 DMAs the U.S., have announced that together they are now serving one million customers.
News categories: RCN, Grande Communications, Wave Broadband, Jim Holanda, Cable TV, Digital TV, Subscribers, USA

Global CE market generated $683bn in trade value in 2019
Sep 7, 2020 – According to Futuresource, the global CE market added just over $3bn in 2019 to generate a total of $683bn in trade value. Product support has become an expanding problem that vendors must grapple with.
News categories: Futuresource Consulting, Simon Forrest, Digital TV, Market Research, Worldwide