Digital TV Business, Technology and Market Research News

Magnite to manage ad placement for Brazil's NetMovies
Jul 27, 2021 – Magnite has begun a collaboration with NetMovies that allows Magnite to manage the placement of ads within the entire catalog of ad-supported independent films, series and videos offered by NetMovies.
News categories: Magnite, NetMovies, Rafael Pallarés, Marcelo Spinasse Nunes, Advertising, Brazil, Digital TV, OTT

Acxiom and Totalplay to provide addressable audiences in Mexico
Jul 27, 2021 – Acxiom has announced a partnership with Totalplay in Mexico. The partnership combines Totalplay’s addressable demand-side platform (DSP) with Acxiom’s ethically sourced, privacy-compliant audience data segments.
News categories: Acxiom, Totalplay, Ben Peck, Hector Pita, Esteban Renaud, Advertising, Big Data, Cable TV, Digital TV, Mexico

Undertone launches CTV ad solution for improved consumer engagement
Jul 27, 2021 – Undertone has launched its High Impact CTV Suite. The suite enables ads to be integrated alongside content, rather than running them during ad breaks, and allows viewers to interact with ads using their remote control.
News categories: Undertone, Dan Aks, Olivia Sutherland, Advertising, Digital TV, OTT, USA

More than seventy 8K TVs now certified by the 8K Association
Jul 27, 2021 – The 8K Association has revealed that there are now over seventy 8K TVs certified by the 8KA. This includes nearly 50 models launched in the first half of 2021 from three of the world's top TV brands – Hisense, Samsung, and TCL.
News categories: 8K Association, Digital TV, Smart TV, Worldwide

Ocean Blue Software acquires Advanced Media Group from EKT
Jul 27, 2021 – Ocean Blue Software (OBS) and EKT have agreed terms for the transfer of EKT's Athens based Advanced Media Group to OBS. The EKT team has more than a decade's experience in streaming video, media players and browser-based solutions.
News categories: Ocean Blue Software, EKT, Paul Martin, Richard Smith, Digital TV, Greece, MandA, Set Top Box, Software, Worldwide

DVB approves commercial requirements for DVB-I over 5G
Jul 27, 2021 – The DVB Project has approved commercial requirements for DVB-I service support over 5G networks and systems. Work has already commenced in DVB's Technical Module to provide extensions to the relevant existing specifications.
News categories: DVB Project, 5G, Content Distribution, Digital TV, Worldwide

V-Nova raises €33 million in series C round
Jul 27, 2021 – Video and image data compression company, V-Nova, has announced that thanks to Neva First, the alternative investment fund managed by Neva SGR, V-Nova has completed its series C round, raising a total of €33 million.
News categories: V-Nova, Intesa Sanpaolo, Guido Meardi, Mario Costantini, Content Distribution, Digital TV, Media Player, Venture Capital, Worldwide

AT&T premium TV down 473k; Vrio down 239k; HBO up 3.6M video subs in 2Q 2021
Jul 26, 2021 – AT&T (NYSE:T) has reported results for 2Q 2021. Global HBO Max and HBO subscribers grew by 3.6 million. Total U.S. premium TV connections were down 473,000 in the quarter. Vrio in Latin America lost 239,000 subscribers.
News categories: AT&T, Digital TV, IPTV, Latin America, OTT, Results, Satellite, Subscribers, USA, Worldwide

Verizon FIOS consumer video subscribers down 62,000 in 2Q 2021
Jul 26, 2021 – Verizon Communications (NYSE, Nasdaq: VZ) has reported second-quarter results. Consumer reported 92,000 Fios Internet net additions and 62,000 Fios Video net losses in the quarter.
News categories: Verizon Communications, Digital TV, IPTV, Results, Subscribers, USA